Laurel Krueger will report directly to CEO Scott Baxter, effective immediately.
The business will be known as Kontoor Brands, Inc.
The appointments at The North Face and Smartwool brands are effective immediately.
Arens will continue to report to Scott Baxter, Vice President, VF and Group President, Outdoor & Action Sports Americas.
Campbell most recently served as President and CEO of Far Bank Enterprises.
Scott Baxter previously served as Vice President, VF Corporation & Group President, Jeanswear Americas, Imagewear & South America
VF Corporation (NYSE: VFC) today announced that Sudhakar Puvvada has joined the company as Vice President, Global Jeans Innovation Center.