Peter McKenna relinquished the position to focus on strategy and will remain CEO.
First stop: Seattle, Washington on March 14th.
The graphic sock collaboration is available now.
The global wholesale results are also VERY stunning.
More than half of units sold in Amazon’s stores are from small and medium-sized businesses.
The Better Beach Alliance will grow internationally with the addition of the Surfrider Foundation’s European affiliate to the program.
We followed up with RVCA VP of Marketing Brian Cassaro to find out more about the alliance, which showcases surf spots at select W locations.
The initiative is the result of a partnership with CottonConnect.
The limited edition board is available now.