Skip to content Skip to navigation

#ROXYFITNESS Run SUP Yoga Hits Huntington Beach

Print Friendly and PDF
  • About 1,000 women came out for the event
  • Roxy's Yvonne Clements, Bruna Schmitz Zaun, and Leila Dee Thomas
  • Participants preparing for the races in the beach lounge
  • Getting ready for heat 1 of the SUP races
  • The SUP race begins
  • Lisa Andersen giving a SUP winner her prize
  • SUP winners with fitness expert Katie Austin
  • Gearing up for the 5k
  • The 5k was half-sand, half trail
  • Yoga followed the SUP and running portions of the day
  • Roxy had stand-up paddleboards for racers who didn't have their own
  • The traveling photo bus was a hit throughout the day
  • The beachside pop-up shop
  • The pop-up shop sold Roxy activewear as well as a limited-edition event tank
  • The SUP lounge was great for watching the race
  • Boarding for Breast Cancer shared the importance of early screening
  • Kind Bars, Noosa Yoghurt and Hippeas handed out snacks to fuel up the participants
  • Nekter provided two kinds of juices
  • Kona Deep kept the women hydrated

Roxy held the third annual #ROXYFITNESS run, SUP and yoga event in Huntington Beach on Sunday.

About 1,000 women came together to enjoy the outdoors and get fit.

In 2015, ROXY launched the #ROXYFITNESS movement to create a global community of women coming together to exercise their right to have fun.

The event, which originally had 750 spots, sold out in 11 days. More spots were added to meet the demand.

Participants were welcome to compete in the stand-up paddleboarding race, the half-sand, half-trail 5k, or both. The morning ended with a beach yoga session.

Bruna Schmitz, Lisa Andersen and Leila Dee Thomas participated alongside the women who signed up. 

A traveling photo bus, pop-up shop, and Boarding for Breast Cancer booth were also part of the event

Kind Bars, Nekter Juice Bar, Hippeas, Noosa Yoghurt and Kona Deep had snacks and drinks on hand for participants to refuel.

For photos from the event check out the slideshow: 

OUR SPONSORS

OUR SPONSORS

More news

Last updated: : 02/22/2018 - 19:45

Details about Billabong's half-year results around the world, including how the Billabong, RVCA and Element brands performed in each region

Last updated: : 02/22/2018 - 14:34

We unpack the results of Volcom's #ThisFirst campaign with Ryan Immegart, including what they learned trying to target new audiences, and marketing stratetgy changes they are making overall given the rapidly evolving landscape

Last updated: : 02/21/2018 - 09:42

Hurley is finally putting more resources into its women's business, and has relaunched the line with a new strategy and new modern aesthetic

Last updated: : 02/20/2018 - 08:34

A talk with Kent Untermann, the owner of the high-volume footwear account Island Sole, about the changing retail landscape and the particular challenges of retail in Hawaii

Last updated: : 02/16/2018 - 09:14

It’s hard to believe that Vans' results could keep getting better, but that’s exactly what happened - we have all the details on their global and regional numbers

Last updated: : 02/15/2018 - 11:14

We asked Global Director of Marketing Danielle McKenzie about the strategy behind the new marketing push and how it will be executed

Last updated: : 02/14/2018 - 15:50

Billabong reveals why staying independent is riskier than selling to Boardriders, including details about larger market conditions and Billabong's own internal challenges

Last updated: : 02/13/2018 - 13:10

A look at Volcom's top and bottom line as parent company Kering looks to sell the brand to focus on its luxury business

Last updated: : 02/12/2018 - 10:06

Friends and colleagues remember Boardriders CEO Pierre Agnes

Last updated: : 02/09/2018 - 12:44

A moving, inspirational and crowded memorial service was held for Boardriders CEO Pierre Agnes Friday morning in his beloved hometown of Capbreton, France