Business Insider Names Igloo “Best” at OR Summer Market
At the Outdoor Retailer (OR) Summer Market Show in Denver, Colorado, Business Insider presented Igloo with the “BEST Outdoor Retailer” show award. For the second OR show in a row, Igloo has been awarded and recognized for their commitment to innovation and environmentally friendly design, with the launch of RECOOL, the world’s first cooler made from biodegradable materials.
“We previewed the RECOOL at last year’s winter OR show and to see that it won us another award after its official release is truly amazing,” stated Brad Blankinship, VP Marketing, Igloo Products Corp. “This project was important to us, we wanted to create something to have a real impact on our environment — it’s incredible to see how everyone has taken to it.”
“I loaded the RECOOL with ice and let it sit for six days. The ice was gone at some point the next day, but what amazed me most was that the cooler didn’t break down or turn into soggy paper mache,” said Owen Burke, Buying Guides Reporter at Business Insider. “This doesn’t replace a good insulated cooler by any means, but it gets the award for best disposable cooler, taking the place of cheap, toxic, brittle Styrofoam that hardly ever survives even an initial use.”
At this year’s OR Summer Market, Igloo also teamed up with world-renowned artist and brand ambassador David Rollyn to customize Igloo Playmates for auction during the show. Rollyn created unique pieces of art where 100 percent of the proceeds raised from the auction will benefit the nonprofit foundation, Keep America Beautiful®, and their mission to inspire and educate people to take action every day to improve and beautify their community environment.
For more information on Igloo and its product offerings, please visit igloocoolers.com
Born from a modest metalworking shop back in 1947, Igloo has been instrumental in redefining how we live, work and play. What began with bringing clean water to the worksite quickly moved into super-functional, best in class ice chests. Igloo products made the family outdoor recreation movement of the 20th century possible. Suddenly, taking your kids camping on the weekend became easy and cross-country road trips became a summer vacation staple.
As we approach our next century, Igloo is 1500 employees strong. We are proud to call—a 1.8 million square-foot, three-building facility in—Katy, Texas home. With more than 500 products sold at thousands of retailers around the globe, we can confidently call ourselves the number one cooler manufacturer in the world.
And through it all we haven’t lost sight of our original goal—to create products that enable the pursuit of happiness (however you define it). That’s why we’re still working hard every day to innovate, create, and make it easier for you to get out, work hard and play even harder.