The interesting people and brands we saw at ISPO

Mervin is making a push in Europe

We have been at the ISPO trade show in Munich the past two days, where the industry has a big presence.

The show is huge – 16 large halls with everything ranging from action sports and outdoor brands to sourcing and health and fitness companies.

While some large brands like Burton and Quiksilver did not exhibit this year, executives from those brands and others still attended and had meetings with retailers and distributors.




We even heard from some brands that REI buyers were at the show to survey the landscape.

The general consensus is that it was a tough winter in Europe, where snow and cold weather came late in the season.

We have photos of the many people and interesting things we saw at ISPO above in our slide show.