i.e. distribution Appoints Scott Chantos President

Press Release:

 

COSTA MESA, CALIFORNIA – (March 26, 2012) i.e. distribution, owners of World Industries, Flameboy vs. Wet Willy and licensor of Makaha Skateboards announced that Scott Chantos has been appointed President of the company.




 

Chantos brings 20+ years of footwear industry experience at every level including senior executive roles. Most recently Chantos served as the Director of Sales for Converse. Prior to Converse, he served as Director of Sales for Merrell, Timberland and VP of Sales/Marketing for Hi-Tec Sports.

 

“Scott brings a wealth of leadership experience that will help bring vision and clarity to the brand direction for all the brands under the i.e. distribution umbrella. He has a strong background in building brands and creating growth. We are extremely confident that Scott will have a great impact in his role as we look to invigorate our domestic and global sales in footwear and hardgoods,” stated the Executive Board.

 

About i.e. distribution

i.e. distribution is the owner of World Industries and Flameboy vs. Wet Willy and is a direct seller of footwear, skateboards and snowboards as well as a licensor of the brands globally, and the North American licensee of Makaha Skateboards.

 

About World Industries

World Industries is one of the most recognized and oldest skate brands in the industry. Founded in 1987 by professional skateboarders Steve Rocco and Rodney Mullen. World Industries has been attributed as one of the brands to help re-defined skateboarding into a street based activity, and this in turn drove skateboarding’s massive growth through the 1990s.

 

About Flameboy vs. Wet Willy

Flameboy vs. Wet Willy are registered trademarks of i.e. distribution. Created in 1996 by Marc McKee for World Industries. The 2 characters have been the embodiment of the eternal struggle between good versus evil since their creation on the bottom of World Industries skateboards. They have been featured on numerous products throughout the skateboard market and appeared on an episode of The Simpsons. (episode 264, in 2001)

 

About Makaha

Makaha was founded by Venice Beach lifeguard and Skateboard Hall of Fame Member Larry Stevenson in 1963. Larry took the look and style of surfing to make the first modern day skateboard with all pro components, calling it the “SURF SKATE.” Making the boards by hand in his garage in Santa Monica he soon had the top surfers riding Makaha boards. Mike Hynson, Phil Edwards, John Peck, Mike Doyle, Dave Rochlen Jr., Mike Purpus and L.J. Richards all rode Makaha. Larry put together the first skateboard exhibition team in 1963 with Skateboard Hall of Fame Member Bruce Logan, Woody Woodward, Danny Bearer, Scott Archer, Gregg Carroll, John Fries, Joey Saenz, George Trafton Jr, and Squeek Blank. Larry’s second-generation Makaha team of Ty Page, Bruce Logan, Rusty Henderson, Mike Purpus and yet another Skateboard Hall of Fame Member Torger Johnson was put together to promote the inventions that changed skateboarding forever, the kicktail and double kicktail boards.

 

 

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