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Teva's plans for action sports

Teva's Will Pennartz, Joel Heath, Mickel Tingley and Toshi Corbet. Photo courtesy of Teva.
By SHELBY STANGER
August 30, 2011 07:55 AM

An in-depth look at Teva today, including new categories, life after Simple Shoes, retail plans and how the brand is targeting the action sports demographic.

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