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Before Shop-Eat-Surf, there were two sites I paid for premium content on. One is Surfline, the other is the Wall Street Journal. One is about all things surf, the other, the best business content site in the world. Shop-eat-surf is the intersection of those two worlds. Shop-Eat-Surf provides everything from coverage of events, people, brands and trends. However, beyond the Executive Edition "wall" is more meaty analysis and interpretation of financial statements, business models and brand philosophies; why certain brands and companies are succeeding, where others aren't. The Executive Edition is a must have read if the business of surf and action sports are on your radar screen.

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Shorebreak Hotel as a venue for industry events. Cinematographer Louie Schwartzberg's "Moving Art Retreat" in June at Turtle Bay Resort. Details on Industry Insight.


Tiffany Montgomery
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Fox CEO to headline next SES Executive Roundtable

Fox Head Inc. CEO Pete Fox
Fox Head Inc. CEO Pete Fox
By Tiffany Montgomery
May 19, 2010 8:25 AM

Fox Head Inc. CEO Pete Fox will headline the next Shop-eat-surf Executive Roundtable June 22 at The Shorebreak Hotel in Huntington Beach.

Pete and I will talk about building a company and brand from a small family enterprise into a global power. We’ll discuss vision, strategy, execution, the global moto opportunity and what’s next for Fox.

Pete started working at the company when he was 6. From Fox's humble beginnings in 1974 as a distributor for European motocross parts, Pete has seen firsthand the company's evolution into a full-fledged action sports brand with revenue exceeding $200 million, 500 employees, and offices in Morgan Hill and Irvine, Calif., and Newcastle, UK.

Breakfast and coffee will be served, and in addition to the formal program, we'll have plenty of time for informal discussions before and after the session.

Registration opens this week for SES Executive Edition members. Members, be sure to use the email address tied to your Executive Edition login when registering to receive the reduced, $65 registration rate.

General registration begins May 25. Admission is $100 for those who are not SES members.

Previous featured speakers at Shop-eat-Surf Executive Roundtables include Pacific Sunwear CEO Gary Schoenfeld and Skullcandy CEO Rick Alden and President Jeremy Andrus.

THANKS TO OUR SPONSORS These companies help us to bring you this Roundtable. Luce, Forward; Sage Investment Banking; UTC RETAIL; Innovative Systems; Moss Adams and The Shorebreak Hotel.

 

 


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