Skip to content Skip to navigation

Surfing Heritage and Culture Center And Hobie Surf Shops Partner Up

Print Friendly and PDF

Hobie Surf Shops is excited to announce a partnership with the prestigious non-profit organization and museum, Surfing Heritage and Culture Center (SHACC). SHACC will be curating historical mini capsule collections, selected from its world-renowned assortment of memorabilia, to be showcased at Hobie locations. As well, Hobie will design and sell special edition SHACC apparel, accessories and “cool stuff” under license, with a portion of the profits benefitting SHACCs mission to share surfings history and culture with the world.

A non-profit organization, SHACC has over 700 surfboards, a shaping shack filled with surf legend Dale Velzy’s tools, templates and surfboards, and a rotating exhibit space that features a new display three to four times a year. Surfing Heritage might be best known for its photo archive, home to over 100 separate collections totaling nearly 300,000 historic images. The museum also produces special events such as guest lectures, slide shows, art and historical exhibits, surf film screenings, and concerts as well as educational outreach programs linking the sport of surfing to the community.

“We are more than stoked with this innovative partnership” says Glenn Brumage, SHACC’s Executive Director. “SHACC founder Dick Metz was Hobie Alters business partner and opened the first Hobie retail store in Honolulu HI, making the SHACC annexes, as an integral part of the Hobie retail experience, very natural”.

“In our desire to increase awareness in surfing’s rich history, as well as pay homage to Dick Metz and what he created in Hobie Surf Shops, it made perfect sense for us to create these annexes. It’s our job, as beach/surf retailers, to be a voice of surf history and culture” stated Jake Schwaner of Hobie Surf Shops. “Both Mark Christy and myself are honored to extend the SHACC’s reach by introducing more of the California community to their remarkably extensive collection”.

The first annex at Hobie Corona Del Mar is now open with the Dana Point annex opening the first part of December. The first exhibits follow the Surf to Skate story that SHACC is currently on display in the museum gallery.

About Surfing Heritage and Culture Center:

SHACC, dedicated to the preservation, presentation, and promotion of the surfing culture, was founded by surfing stalwart Dick Metz and surf culture preservationist Spencer Croul. Housing one of the world’s largest surfboard and memorabilia collections, SHACC traces surfing’s roots from pre-western contact with Hawaii to the present. Annually, SHACC welcomes hundreds of international surf pilgrims and other interested parties through its doors. www.surfingheritage.org.

About Hobie Surf Shops

For 63 years Hobie Surf Shops has passionately pursued surfing and sailing innovation while never losing sight of fun, ocean awareness, and respect for our elders; emulating our Hawaiian surfing brethren. www.hobiesurfshop.com.

OUR SPONSORS

OUR SPONSORS

More news

Last updated: : 12/10/2017 - 13:43

A few photos of who SES has seen during the past few days on the North Shore

Last updated: : 12/08/2017 - 13:07

Photos from the new store which opened Nov. 1 and is a partnership with HIC

Last updated: : 12/07/2017 - 12:59

We ask about his career path, how he has overcome challenges, and his advice for others

Last updated: : 12/06/2017 - 08:47

We sat down with Mary Miller and Dylan Slater to talk about what’s new with the women’s brand

Last updated: : 12/05/2017 - 11:44

Mike Sonand provides some clarity about plans for Depactus

Last updated: : 12/04/2017 - 09:03

We speak with several of the industry’s important retailers to get their take on the potential merger, review who the largest shareholders of Billabong are, and analyze the offering price

Last updated: : 12/01/2017 - 10:32

Details about the factors that are driving Zumiez's top-line success

Last updated: : 12/01/2017 - 09:59

Photos from the premiere hosted by O'Neill and Surfside Sports

Last updated: : 11/30/2017 - 16:26

Billabong confirmed the speculation that has been bubbling for several months: that Billabong and Quiksilver are in talks to merge the two companies

Last updated: : 11/30/2017 - 09:34

Australian online retailer SurfStitch has bought the Depactus brand, SES has confirmed