Skip to content Skip to navigation

PLUS Compound Technologies and ROXY partner to launch 100% recyclable flip flop

Print Friendly and PDF
  • PLUS Compound Technologies and

Press release:

NEWPORT BEACH, CA (September 10th, 2013) – PLUS Compound Technologies (“PLUS”), inventor of PLUSfoam®, a 100% recyclable material built for performance and comfort, today announced a partnership with Roxy (http://www.roxy.com/) to release new zero-waste, 100% recyclable flip flop that will be sold in retail locations around the world beginning in Spring 2014.

The women’s flip flop features a cool and sporty design perfect for beach days and trips to the pool. A printed foot bed pairs well with a color-contrasting strap and cushioned outsole for comfortable daily wear. As with all PLUSfoam products, the Roxy flop called “Kiwi” will be non-microbial, non-absorbent and eligible for reclaim at any of the PLUSfoam facilities around the world.

“Along with making one of the most comfortable sandals on the market, conveying the closed-loop story to the Roxy consumer was of utmost importance for this project” said Mike Carr, Associate GM at PLUSfoam. “The Roxy team included ‘recycle @ PLUSfoam.com’ on the outsole, inside the sandal strap and on a separate hang-tag that is also made with PLUSfoam. It has become apparent from their strong pre-book numbers that retailers and consumers alike value this closed-loop story.”

Cathey Curtis, Global Marketing at Roxy, stated, “Roxy has always been committed to making product that allows our girls to live their fun and adventurous lives. Our footwear is a part of that commitment. We are excited to partner with PLUSfoam to make the Kiwi, a style of flip flop, a signature Roxy product.”

Using PLUSfoam® in just one product can make a huge difference at the manufacturing level. “Anyone who has been to a manufacturing facility in China within the last 20 years has seen the piles of post-manufacturing scrap first-hand”, says Brett Ritter, CEO at PLUSfoam. “Our goal at PLUS is to eliminate these piles while producing the best possible performance-based products. With Roxy getting on board, we’re collectively making a difference”.

PLUS Compound Technologies operates reclaim facilities in the US, Canada, Europe, China, Korea and Japan where any products made with PLUS Compounds can be returned and recycled. “The ability to close the loop on our products is something we offer to all our brand partners”, says Carr. “In the past year we have opened reclaim facilities in Europe, Canada and Japan, each of which has added to our global network and our ability to prevent valuable material from winding up in trash cans, incinerators and waterways around the world”.

About Quiksilver Inc.
Roxy is a brand of Quiksilver, Inc., the world's leading outdoor sports lifestyle company, which designs, produces and distributes a diversified mix of branded apparel, footwear, accessories and related products. Roxy has been setting the bar for women's ocean style since 1990. Roxy offers fun, bold, athletic, daring and classy apparel and accessories. Roxy team members have included Lisa Andersen, Sofia Mulanovich, Carissa Moore and Stephanie Gilmore. For more information about Roxy, please visit www.roxy.com.

About PLUS Compound Technologies, LLC.
PLUSfoam is a revolutionary material that positively impacts the post-manufacturing waste stream and the post-consumer product lifecycle. PLUS Compounds® are performance-based, 100% recyclable alternatives to traditional foams (EVA & PU), rubbers and plastics. The new Roxy sandal can be returned to the PLUSfoam reclaim facility where it will be recycled and turned back into production quality materials. Details about the PLUS post-consumer reclaim program can be found at www.PLUSfoam.com.

OUR SPONSORS

OUR SPONSORS

More news

Last updated: : 01/19/2018 - 08:11

A talk with Mike West about new technology that 686 will debut next week that they believe has a broader application beyond the snow world. Plus, lessons learned during 25 years in business, the state of the snow market and more.

Last updated: : 01/18/2018 - 11:29

Executives explain the robust holiday sales for industry customer Journeys. Plus, insights into what is happening with landlords and rents at malls.

Last updated: : 01/17/2018 - 16:43

One category dampened results at the Urban Outfitters chain. Plus, the key internal change that has lead to improved results in women's apparel.

Last updated: : 01/16/2018 - 12:30

How Tom Campion created the results-oriented culture at Zumiez and how that culture came alive in Kelly Sanders, the No. 1 sales person who sold over $1 million in goods in 2017

Last updated: : 01/15/2018 - 09:06

Banks Journal, a clothing brand inspired by coastal living and a love of design, is having a successful start to 2018, especially with fashion accounts

Last updated: : 01/15/2018 - 09:47

We have a comprehensive report from the Swim Collective about upcoming swim trends

Last updated: : 01/11/2018 - 13:42

Kering plans to focus on its luxury roots by exiting Volcom and Puma

Last updated: : 01/11/2018 - 12:03

We spent two days with Zumiez in Colorado and have lots of photos from the 100K event

Last updated: : 01/09/2018 - 08:30

Several news outlets reported GoPro is exploring strategic options, meantime the company is cutting jobs and had to drop prices during the holiday season on some products

Last updated: : 01/10/2018 - 10:06

Cedar Carter, the Director of Marketing for O’Neill Women’s, is exiting the La Jolla Group to join an Australian activewear company called 2XU.