KNOWSHOW: Video recaps from the Vancouver trade show.
MOSS ADAMS CAPITAL: Geofrey Haydon on the deal that saw the owner of Royal Robbins invest in Evolv.
Details on Industry Insight.
International Surfing Association President Fernando Aguerre recently traveled to Russia for an important meeting in the quest to get surfing included in the Olympics.
There, he was elected to a position on a key Olympic association that could help surfing’s changes of eventually making the games.
Fernando tells us why this new role is important, and outlines what needs to happen next to make Olympic surfing a reality.
I must say after hearing how it all works, the Olympic world sounds incredibly complicated and political. It’s hard to imagine anyone better equipped to navigate it all – and launch a charm offensive of surfing’s behalf – than Fernando.
Fernando Aguerre: My election to VP of the Association of IOC Recognized International Sport Federations (ARISF) is a huge move forward for the higher visibility of surfing in the Olympic Movement.
There are three key organizations for the International Federations (IF) that run sports: Association of the Summer Olympic International Federations (ASOIF), Association of International Olympic Winter Sports Federations (AIOWF), and Association of IOC Recognized International Sports Federations (ARISF).
The Association of IOC Recognized International Sports Federations (ARISF) has 33 member international federations, all from top sports, most of which are lobbying for inclusion in the Olympic Games. These include Baseball, Karate, Squash, Wakeboarding, Roller Sport, etc.
Being on the Executive Council of the ARISF, which is the role I was elected to, brings very high visibility for Surfing and the ISA in the Olympic circles.
During the recent SportAccord Convention in St. Petersburg, Russia, I received congratulations from dozens of leaders in the Olympic Movement. Furthermore, my election underlines the relevance and importance of Surfing as a potential Olympic Sport. This is a four-year term mandate.
See Page 2 for key steps that are helping surfing's chances of inclusion