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Industry Insight

AGENDA: Video recaps, 2015 show dates, "Love Made Me Do It" women's networking series on Wednesday.

STOKES ME: Deadline today to enter SIMA Humanitarian Fund's Bowl-a-thon fundraiser.

Details on Industry Insight.


Tiffany Montgomery
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Live from the SIMA Image Awards

By Tiffany Montgomery
February 09, 2012 8:00 PM

We are reporting live tonight from the SIMA Image Awards at The Grove in Anaheim, Calif.

 

A lot of the industry has turned out for the event and spent nearly two hours mingling before the doors to the auditorium opened for the ceremony.

 

The SIMA Image Awards launched in 2003 and recognize the brands and retailers who most helped to advance and grow the industry during the past year. Brands take the awards seriously and covet the SIMA Image Award trophies.

 

We’ll update the story as each award winner is announced. A total of 16 awards will be given.

 

Men’s Marketing Campaign of the Year

WINNER:

  • “Kelly Slater 10x World Title” by Quiksilver

Nominees

  • “Collection Campaigns” by Nixon
  • “Destroys Boredom” by Volcom
  • “I Surf Because...” by Billabong
  • “Kelly Slater 10x World Title” by Quiksilver
  • “True Innovation” by Hurley

 

Women’s Marketing Campaign of the Year

WINNER:

  • “Untitled” by Insight

Nominees

  • “Beach You To It” by Roxy
  • “Create Your Mark” by Vans
  • “New Wave” by Billabong
  • “Untitled” by Insight
  • “Volcom Brand Jeans” by Volcom

 

Accessory Product of the Year

WINNER:

  • The FIX by Skullcandy

Nominees

  • The FIX by Skullcandy
  • Knoxville by Electric Visual
  • Sun Care by Sun Bum
  • The TPS by Nixon
  • Volcom X Krochet Kids Collab Beanie by Volcom

 

Environmental Product Of the Year

WINNER:

  • Recycled Boardshort Series by Billabong

Nominees

  • Green Flex by FCS
  • Recycled Boardshort Series by Billabong
  • RG8 (Re-Generate) Recycled Series by O’Neill Wetsuits
  • Shift Into Neutral Collection by VonZipper
  • V.Co-Logical Fall 2011 Dress by Volcom

 

Women’s Retailer of the Year

WINNER:

  • Huntington Surf & Sport, Huntington Beach

Nominees

  • Hanger 94, San Diego
  • Huntington Surf & Sport, Huntington Beach
  • Jack’s Surfboards, Orange County
  • Surf Diva Boutique, La Jolla
  • Surfside Sports, Costa Mesa

 

Hardgoods Accessory Product of the Year

WINNER:

  • Cypher PS+ Heat Vest System by Quiksilver

Nominees

  • Cypher PS+ Heat Vest System by Quiksilver
  • DNA Flex Mold Leash by Creatures of Leisure
  • Drylock TS Boot by Xcel
  • H-Bomb Heated Vest by Rip Curl
  • Techflex by Futures

 

Surfboard Model of the Year

WINNER:

  • Fred Rubble by Channel Islands Surfboards

Nominees

  • Fred Rubble by Channel Islands Surfboards
  • Sub-Scorcher by ...Lost Surfboards
  • Sweet Potato by Firewire
  • Slayer by Rusty Surfboards

 

Wetsuit of the Year

WINNER:

  • FLASHBOMB by Rip Curl

Nominees

  • Cypher Fuseflex by Quiksilver
  • Drylock by Xcel
  • FLASHBOMB by Rip Curl
  • Psycho by O’Neill Wetsuits
  • Solution Xero by Billabong

 

Footwear Product of the Year

WINNER:

  • Surfsider by Vans

Nominees

  • Cruisers by Roxy
  • Evolution Series by Kustom Footwear
  • Jimbo Phillips V.Co-Lab Vocation Creedlers by Volcom
  • Mea Ola by OluKai
  • Surfsider by Vans

 

Breakthrough Retailer of the Year

WINNER:

  • Maui Nix, Ft. Lauderdale

Nominees

  • Bird Rock, La Jolla
  • Hanger 94, San Diego
  • Maui Nix, Ft. Lauderdale
  • Surf Diva Boutique, La Jolla

 

Men’s Boardshort of the Year

WINNER:

  • Phantom 4D by Hurley

Nominees

  • Bruce Annihilator by Volcom
  • Cypher Alpha by Quiksilver
  • MIRAGE by Rip Curl
  • Phantom 4D by Hurley
  • Platinum X Recycler Series by Billabong

 

Women’s Swim Brand of the Year

WINNER:

  • L*Space by Monica Wise

Nominees

  • Billabong
  • L*Space by Monica Wise
  • Roxy
  • TAVIK
  • Volcom

 

Men’s Retailer of the Year

WINNER:

  • Huntington Surf & Sport, Huntington Beach

Nominees

  • Brave New World, New Jersey
  • Huntington Surf & Sport, Huntington Beach
  • Quiet Flight, Cocoa Beach/Orlando
  • Surfride, San Diego
  • Surfside Sports, Costa Mesa

 

Women’s Apparel Brand of the Year

WINNER:

  • Billabong Girls

Nominees

  • Billabong Girls
  • Insight
  • O’Neill
  • Roxy
  • Volcom

 

Men’s Apparel Brand of the Year

WINNER:

  • RVCA

Nominees

  • Billabong
  • Hurley
  • Quiksilver
  • RVCA
  • Volcom

 

Breakthrough Brand of the Year

WINNER:

  • Stance

Nominees

  • Analog Clothing
  • Firewire
  • Futures
  • Quiksilver for Girls
  • Stance

 

 


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