Sponsors
Billabong ▼ 0.000 | PPR ▼ 0.00 | American Apparel ▼ -0.01 | The Buckle ▼ -0.01 | Columbia ▲ +0.98 | Deckers Outdoor ▲ +0.25 | Dicks ▲ +1.04 | Foot Locker ▲ +1.06 | Genesco ▲ +0.71 | Iconix Brand Group ▲ +0.12 | Jarden Corp ▲ +1.36 | Nordstrom ▲ +1.00 | Luxottica ▲ +0.75 | Nike ▲ +1.23 | Pacific Sunwear ▲ +0.01 | Skullcandy ▼ 0.00 | Sport Chalet ▼ 0.00 | Urban Outfitters ▲ +0.98 | VF Corp ▲ +1.30 | Quiksilver ▲ +0.03 | Zumiez ▲ +0.85 | Macys ▲ +0.44 | Tillys ▼ -0.03 |
Ticker Sponsor
Readers Say
I require all our executives to read it
I require all our executives to read it

There is no better publication that I am aware of that is so accurate and on top of any news and developments in our industry. I personally recommend it to many people that want to know and understand more about our industry. For the most part, shop-eat-surf.com gets the stories first. As a matter of fact, I require all the executives in our company to read it.

- By Hezy Shaked, President & CEO, Tilly's
It pertains to my business
It pertains to my business

I’m an avid reader of Shop-Eat-Surf because it’s really the only online newsletter that I have found that is not only industry related, but also because it’s not so “guy-centric.” I find that a lot of the information I read on the site pertains to my business (as a swimwear designer) and keeps me up to date on what other companies and other women in the industry in general are doing which is not only inspiring but also helps me gauge the future direction of my business as well.

I feel privileged to read the Executive Edition because I know I am getting insider industry information before it hits the mainstream media channels. And it’s always good to know what my friends are up to in the industry.

- By Monica Wise, Founder, L*Space
Industry Insight

MOSS ADAMS: Alert! Authorities after 45,000 businesses that didn't file 2012 California corporate taxes.
CIT: Acquires SoCal-based One West Bank
SDSI: Sports and active lifestyle employment outlook.
Details on Industry Insight.


Tiffany Montgomery
Print This Article

Behind the scenes at Billabong Pipeline Masters

By Tiffany Montgomery
December 08, 2011 7:52 PM

 

The Billabong Pipeline Masters got underway Thursday in the best conditions in at least 15 years, Vans Triple Crown of Surf Executive Director Randy Rarick told me.

 

He estimated the waves at 10 to 15 Hawaiian feet, which translates to 18 to 25 foot faces, he said.

 

Triple Crown Managing Director Marty Thomas added that everything lined up perfectly – the large waves, the swell direction, the wind.

 

There was definitely a lot of excitement in the air, and the crowd – including folks in the Vans VIP room - went wild when team rider John John Florence scored a perfect 10.

 

I spent the day at the contest site watching the action and visiting different houses, including two homes Volcom owns immediately adjacent to the contest site. I also visited the Hurley house, which the company rented for the season.

 

It’s fun to see – and hear - each house rooting for their surfers, and hear the collective gasp from the different porches when there is a big wipeout.

 

I saw lots of industry folks around, and have photos from the day above in a slide show.

 

 

 

 


Articles You Might Have Missed