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Details on Industry Insight.
Anaheim, CA (October 18, 2011) – PacSun announced today its inaugural Design a T-Shirt contest in partnership with Volcom. PacSun and Volcom are teaming up for the first round of their T-Shirt builder in an effort to give consumers the opportunity to flex their creative style on a t-shirt.
Participants can choose from men’s or women’s style t-shirts, custom logos, fonts and patterns to create their own design. They can even upload their custom work to be judged.
Design entries will be accepted from October 14th- November 13th, 2011 on the PacSun website (www.pacsun.com/ designatshirt). Share your t-shirt designs on Facebook and Twitter using #designatee and the top ten chosen designs will receive a $100 Volcom gear pack.
PacSun and Volcom will then choose the grand prize winner who will receive a $250 Volcom gear pack in addition to having their t-shirt printed and sold at pacsun.com and at select PacSun stores.
The Design a T-Shirt contest will be held monthly, with a new PacSun affiliate brand participating each month.
Pacific Sunwear of California, Inc. and its subsidiaries (collectively, the “Company” or “PacSun”) is a leading specialty retailer rooted in the action sports, fashion and music influences of the California lifestyle. The Company sells a combination of branded and proprietary casual apparel, accessories and footwear designed to appeal to teens and young adults. As of October 18th, 2011, the Company operates 820 stores in 50 states and Puerto Rico. The Trade Collective is a trademark of PacSun. PacSun’s website address is pacsun.com.
Volcom is a modern global lifestyle brand that embodies the creative spirit of youth culture. The company was founded on the principles of liberation, innovation and experimentation, and this is uniquely expressed in premium quality clothing, accessories, sunglasses, goggles and related products under the Volcom and Electric brand names. For more information, please visit www.volcom.com and www.electricvisual.com. Volcom is a wholly owned subsidiary of PPR S.A., www.PPR.com.