ROTH CAPITAL PARTNERS: CEO Byron Roth, athletes including Amy Purdy to be honored by Challenged Athletes Foundation.
AGENDA: Partners with Nice Kicks on footwear media for next Long Beach show.
Details on Industry Insight.
Fernando and Santiago Aguerre and SIMA hosted another packed Liquid Nation Ball at Fernando's home on the cliffs of La Jolla Saturday evening.
The SIMA Humanitarian Fund honored Shaney jo Darden, Co-Founder & CEO of The Keep A Breast Foundation, as the 2011 Humanitarian of the Year.
The event raised money for 13 surf-related humanitarian groups.
Unfortunately, I had a major photo malfunction at Liquid Nation, but luckily SIMA is sharing its photos with me.
See our slide show above for photos of the event.