Sponsors
Billabong ▲ +0.025 | PPR ▲ +0.20 | American Apparel ▼ -0.047 | The Buckle ▼ -0.32 | Columbia ▼ -0.62 | Deckers Outdoor ▼ -0.23 | Dicks ▲ +0.02 | Foot Locker ▼ -0.35 | Genesco ▼ -6.73 | Iconix Brand Group ▼ -0.12 | Jarden Corp ▲ +0.04 | Nordstrom ▼ -0.04 | Luxottica ▼ -0.27 | Nike ▼ -0.66 | Pacific Sunwear ▲ +0.05 | Skullcandy ▼ -0.01 | Sport Chalet - 0 | Urban Outfitters ▼ -0.49 | VF Corp ▼ -0.49 | Quiksilver ▼ -0.05 | Zumiez ▼ -1.07 | Macys ▼ -0.22 | Tillys ▼ -0.37 |
Ticker Sponsor
Readers Say
The most up-to-date information
The most up-to-date information

“Shop-Eat-Surf is a great source for the most up to date information of what is going on in our industry. I always enjoy reading the articles and appreciate the effort from Tiffany and her team."

- By Richard Woolcott, CEO and Founder, Volcom
Great insight into the issues
Great insight into the issues

I am a big fan of Tiffany and her team as well as an avid reader of Shop-Eat-Surf. I shop, I eat, I surf -- I should pay.

- By Kevin Bailey, President, Vans
Industry Insight

STOKES ME: Deadline is Friday to enter SIMA Humanitarian Fund's Bowl-a-thon fundraiser.

SURFRIDER: Celebrating 30 years.

Details on Industry Insight.


Tiffany Montgomery
Print This Article

Mark Tesi joins Reef as new Creative Director

By Press Releases
September 02, 2011 11:34 AM

Press Release:

 

MARK TESI SHARES HIS VISION WITH REEF AS NEW CREATIVE DIRECTOR

 

(Carlsbad, CA) August 31st, 2011– Reef is proud to bring on board award winning Art Director, Mark Tesi, to the Reef creative team. In his new role, Mark will oversee the creative direction for the brand guiding the look and feel of all consumer facing marketing collateral around the globe.

 

Tesi spent the last 3 years at Quiksilver/Roxy as the Senior Global Art Director. His most recent work included the ‘Cynthia Rowley for Roxy’ campaign that earned the brand a SIMA Image nomination for Marketing Campaign of the Year.

 

When asked about his new role at Reef Tesi stated, "Although I have some big shoes to fill, I'm really excited to start collaborating with all of the amazing people here at Reef. I know that we’re going to do some great things together.”

 

Prior to his work at Quiksilver/Roxy, Tesi acted as the Senior Art Director for Virgin Mobile U.S.A where his work was recognized from several prestigious design publications like Comm Arts, HOW and PRINT just to name a few. Mark’s personal design work has expanded beyond surf including collaborations with brands like ZOO York, Patagonia, Microsoft and Abercrombie and Fitch.

 

Director of Marketing, PJ Connell, commented, “Mark's expertise in creative design, his understanding of go to market strategies and love for surf culture make him a perfect fit for the Reef organization. We look forward to seeing Mark's interpretation of the Reef experience and how he brings that to life in future marketing campaigns.”

 

Connell continued, “ Ialso look forward to scheduling plenty of 'board meetings' with Mark and the marketing team down at our backyard surf spot, Ponto....it's a place to explore big ideas and of course a little surf stoke."

 

About Reef

 

Reef is the exotic beach brand with its roots in an authentic surf heritage and a mysterious sensual spirit.

 

Our purpose is to create innovative, comfortable products through a free-thinking, inspirational and soulful culture. www.reef.com

 

 


More on: Reef, Mark Tesi

Articles You Might Have Missed