Sponsors
Billabong ▼ -0.020 | PPR ▲ +1.35 | American Apparel ▼ -0.029 | The Buckle ▲ +0.01 | Columbia ▲ +0.06 | Deckers Outdoor ▲ +2.55 | Dicks ▲ +0.12 | Foot Locker ▲ +0.18 | Genesco ▼ -0.02 | Iconix Brand Group ▲ +0.01 | Jarden Corp ▲ +0.85 | Nordstrom ▲ +1.03 | Luxottica ▲ +1.64 | Nike ▲ +1.05 | Pacific Sunwear ▼ 0.00 | Skullcandy ▲ +0.09 | Sport Chalet - 0 | Urban Outfitters ▲ +0.06 | VF Corp ▲ +0.35 | Quiksilver ▲ +0.07 | Zumiez ▲ +0.81 | Macys ▲ +0.45 | Tillys ▼ -0.04 |
Ticker Sponsor
Professional Services
Friedman Stroffe & Gerard, P.C.

FSG’s Action Sports Practice Group provides legal services to the action sports industry. Our clients include surfers, skiers, snowboarders and skaters, as well as sponsors and leading apparel companies. Our attorneys serve in positions with industry organizations such as the Association of Surfing Professionals. We know your business and can provide full-service legal solutions to meet your organizational needs.

More Professional Services...
Readers Say
The first thing I look at
The first thing I look at

I find Shop-Eat-Surf to be a very useful and informative site that I enjoy browsing daily. Shop-Eat-Surf is the first thing I look at every morning to keep up-to-date on the latest talk, events, and happenings in the industry. I must say I am a fan of Shop-Eat-Surf.

- By Bobby Abdel, Partner, Jack's Surfboards
Keeps me in the loop
Keeps me in the loop

Being an Executive Edition member allows me to not miss a beat when it comes to the Industry business news. Definitely keeps me in the loop plus goes great with my morning joe.

- By Tony Perez, Surfer and Surfing magazines
Industry Insight

SDSI: 7 new companies accepted into the Springboard business mentoring program. AGENDA: Registration and travel planning now open for January and February trade shows.

Details on Industry Insight.


Tiffany Montgomery
Print This Article

John John Florence joins Nixon surf team

By Press Releases
September 21, 2011 12:00 AM

Press Release:

 

ENCINITAS, CA- Nixon is pleased to announce Hawaii’s John John Florence as the newest addition to the Surf Team. In keeping with Nixon tradition and longstanding policy, all additions are only possible after a positive vote by the Nixon team. John John’s induction came after having been unanimously given the green light by Bruce Irons, Dusty Payne, Josh Kerr, Lisa Andersen, Dean Morrison, Rob Machado, Claire Bevilacqua, Keith Malloy, Nathan Fletcher and Mark Cunningham.

 

Often touted as a surf prodigy, John John was born in Oahu and lives there still today. In addition to his recent back-to-back wins at Pip e this year (Da Hui Backdoor Shootout and Volcom Pipe Pro) John John has earned four NSSA titles, was the youngest surfer to ever compete in The Triple Crown of Surfing, has graced the covers of Surfer, TransWorld SURF and Surfing as well as countless pages of other magazines.

 

With his eyes on the prize and the chops to make it happen, John John can be found charging Pipe and Backdoor to tow-ins at Teahupoo and everything in-between and was recently and officially welcomed to move into the elite 2011 ASP World Championship Top 34 to finish up the last of this year’s tour.

 

“John John’s a throwback in the surfing world,” states Nixon Marketing Manager, Mike Murciano. “He has dynamic abilities and deep roots in surf. He has the respect and drive to take him to the top. He brings strong, new elements to the team and we are beyond proud to welcome him.”

 

John John’s first ads for Nixon will appear this fall in surf publications globally and his sponsors include Vans, O’Neill, Spy Optics, DAKINE, Jack’s Surf Shop and Monster Energy Drink.

 

To view the official “Welcome to the Nixon Team” video please visit: http://vimeo.com/29324522.

 

About Nixon

Founded in 1998 in Encinitas, CA, Nixon is the premium watch and accessories brand for the youth lifestyle market. Focused on making the little stuff better, Nixon began with a small line of team-designed, custom-built watches sold exclusively in specialty boardsport and fashion retailers. Currently distributed in over 65 countries, Nixon’s product range has grown to include select men’s and women’s softgoods, leather goods and custom headphones. For more information visit: nixonnow.com.

 

 


Articles You Might Have Missed