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Details on Industry Insight.
The Agenda Trade Show Partners with Green Room & Prepares for August Show
LOS ANGELES (June 2011) – Since 2006, AGENDA Trade Show has catapulted onto the street fashion and footwear trade show circuit in Japan. After a short hiatus working to formulate the perfect pairing, AGENDA has partnered with Green Room, Inc. for its return to Tokyo August 18th and 19th, 2011 at the Belle Salle Harajuku event space at 2-34-17 Jingumae Shibuya-ku Tokyo 150-0001.
“This show is really going to take AGENDA, Tokyo, to the next level,” said Aaron Levant, AGENDA President. “Our partnership with Green Room, Inc. enables us to continue to build the awareness of AGENDA, Tokyo, and bring a premium street and footwear show that is a great fit for our vendors, buyers and press with a presence in Japan.”
The independently owned AGENDA Tokyo Trade Show features more than 50 brands such as Supra, DVS, Skullcandy, KR3W and more. Over the next two years, AGENDA Tokyo has plans to be as large as the U.S. West Coast show, which boasts more than 300 brands, including an increasingly strong women’s category.
“I am very excited to hold the biggest expo [of street fashion] here in Japan,” said Naoki Kamayachi, CEO of Green Room, Inc. and founder of the Green Room Festival. “The relaunch of AGENDA Tokyo will bring new energy to the market in Japan and it is sure to become of the world’s most premier shows – now in the three best cities in the world: LA, NY, and Tokyo.”
AGENDA Tokyo will be taking place August 18th and 19th, 2011 at the Belle Salle Harajuku event space at 2-34-17 Jingumae Shibuya-ku Tokyo 150-0001.
Please visit http://agendatokyo.com for more information.
The Agenda Tradeshow is a forum for the most inspired in the streetwear and actionsports industries to unite. Lines speak for themselves and buyers are not intimidated by the usual overwhelming tradeshow experience. From the garage-run lines on the verge of explosion to the well-established elite, AGENDA caters to the needs of buyers and brands that exist on a higher level of design and aesthetic. With a strong emphasis in style, art, music and culture, the AGENDA experience is as much a lesson as it is a tool. www.agendashow.com.
Started in 1998, by 25-year-old Naoki Kamayachi, Green Room, Inc. is a Tokyo-based branding company that specializes in fashion, music, and sports categories. Green Room, Inc. handles such brands as Nike, Hurley, Burton, Volcom, Stussy, Murasaki Sports, and many more. Additionally, Green Room, Inc. is the organizer of Japan’s biggest annual surf event “Green Room Festival”. In 2010, Kamayachi started Glassy, a film distribution company specializing in surf, music and sports films, as well he opened an art gallery in Hawaii. www.greenroom.co