Sponsors
Billabong - 0 | PPR ▲ +1.80 | American Apparel ▼ -0.023 | The Buckle ▼ 0.00 | Columbia ▲ +0.73 | Deckers Outdoor ▼ -0.56 | Dicks ▼ -0.25 | Foot Locker ▲ +0.14 | Genesco ▲ +0.36 | Iconix Brand Group ▼ 0.00 | Jarden Corp ▼ -0.97 | Nordstrom ▼ -0.33 | Luxottica ▲ +0.48 | Nike ▼ -0.16 | Pacific Sunwear ▼ -0.04 | Skullcandy ▼ -0.03 | Sport Chalet - 0 | Urban Outfitters ▼ -0.49 | VF Corp ▼ -0.21 | Quiksilver ▼ -0.04 | Zumiez ▲ +0.28 | Macys ▼ -0.43 | Tillys ▲ +0.46 |
Ticker Sponsor
Professional Services
Friedman Stroffe & Gerard, P.C.

FSG’s Action Sports Practice Group provides legal services to the action sports industry. Our clients include surfers, skiers, snowboarders and skaters, as well as sponsors and leading apparel companies. Our attorneys serve in positions with industry organizations such as the Association of Surfing Professionals. We know your business and can provide full-service legal solutions to meet your organizational needs.

More Professional Services...
Readers Say
It pertains to my business
It pertains to my business

I’m an avid reader of Shop-Eat-Surf because it’s really the only online newsletter that I have found that is not only industry related, but also because it’s not so “guy-centric.” I find that a lot of the information I read on the site pertains to my business (as a swimwear designer) and keeps me up to date on what other companies and other women in the industry in general are doing which is not only inspiring but also helps me gauge the future direction of my business as well.

I feel privileged to read the Executive Edition because I know I am getting insider industry information before it hits the mainstream media channels. And it’s always good to know what my friends are up to in the industry.

- By Monica Wise, Founder, L*Space
The one, undisputed leader
The one, undisputed leader

It is common knowledge in our industry that there is one undisputed leader in reporting on the topics, businesses and trends that impact all of us the most, and it is shop-eat-surf.com. Their access to those who make our industry happen is second to none, and we value not only the content of their reporting but the editorial thought on what it all means both in the present as well as the future. If we were asked to give a rating, it would be five out of five stars.

- By Craig Levra, CEO, Sport Chalet
Industry Insight

SHACC: Trailblazers in Women's surfing exhibit opens April 25.
ROTH CAPITAL PARTNERS: Zumiez comps exceed estimates.

Details on Industry Insight.


Tiffany Montgomery
Print This Article

Why PPR bid for Volcom vs. Quik

By Tiffany Montgomery
May 03, 2011 6:25 AM

PPR Chairman and CEO Francois-Henri Pinault explained in an interview why PPR bid for Volcom instead of Quiksilver, which had been rumored to be a PPR target at one time.

 

I also know that PPR looked very hard at DC Shoes when it was for sale during Quiksilver’s turbulent years.

 

Pinault told MarketWatch that PPR didn’t make an offer for Quiksilver because Quiksilver has “reached a level of maturity.”

 

“You need to offset the premium by growing the brand,” Pinault told MarketWatch, adding Volcom has a goal of increasing sales to $550 million by 2014 and is growing fast. “My priority was to look at a midsize brand for our portfolio. It was for me a better target financially.”

 

Pinault also said PPR is looking for brands in the outdoor sector to acquire, in addition to the action sports space.

 

 

 

 


More on: Volcom, PPR

Articles You Might Have Missed