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Details on Industry Insight.
Zumiez reported strong Easter sales for April, with same store sales rising 17.5%. In April 2010, same store sales increased 2.1%.
For March and April combined this year, same store sales increased 12.5%.
Every category recorded positive comps including footwear, accessories, men’s, junior’s, hardgoods and boys.
Comps by week:
The average number of transactions increased while the dollars per transaction decreased.
For the entire first quarter, same store sales increased 12.6%. In Q1 of 2011, same store sales increased 9.1%.
Zumiez operates 406 stores in the U.S. and has opened its first two stores in Canada.