Sponsors
Billabong ▲ +0.010 | PPR ▼ 0.00 | American Apparel ▲ +0.010 | The Buckle ▼ -2.07 | Columbia ▼ -0.19 | Deckers Outdoor ▲ +0.05 | Dicks ▲ +0.36 | Foot Locker ▼ -0.35 | Genesco ▼ -0.25 | Iconix Brand Group ▼ -0.12 | Jarden Corp ▼ -0.43 | Nordstrom ▲ +1.46 | Luxottica ▲ +1.28 | Nike ▲ +0.69 | Pacific Sunwear ▼ -0.01 | Skullcandy ▲ +0.30 | Sport Chalet - 0 | Urban Outfitters ▲ +0.03 | VF Corp ▼ -0.27 | Quiksilver ▼ -0.11 | Zumiez ▲ +0.02 | Macys ▲ +0.23 | Tillys ▼ -0.19 |
Ticker Sponsor
Professional Services
Friedman Stroffe & Gerard, P.C.

FSG’s Action Sports Practice Group provides legal services to the action sports industry. Our clients include surfers, skiers, snowboarders and skaters, as well as sponsors and leading apparel companies. Our attorneys serve in positions with industry organizations such as the Association of Surfing Professionals. We know your business and can provide full-service legal solutions to meet your organizational needs.

More Professional Services...
Readers Say
I waited too long to sign up for Executive Edition
I waited too long to sign up for Executive Edition

I read Shop-Eat-Surf at every opportunity, and I waited too long to sign up for the Executive Edition. It’s timely, relevant and clearly “from the industry, for the industry.

- By Andy Laats, President, Nixon
The one, undisputed leader
The one, undisputed leader

It is common knowledge in our industry that there is one undisputed leader in reporting on the topics, businesses and trends that impact all of us the most, and it is shop-eat-surf.com. Their access to those who make our industry happen is second to none, and we value not only the content of their reporting but the editorial thought on what it all means both in the present as well as the future. If we were asked to give a rating, it would be five out of five stars.

- By Craig Levra, CEO, Sport Chalet
Industry Insight

NRI: 2 new key appointments to lead US operations.
MOSS ADAMS: Advice to help your company identify opportunities for growth.

Details on Industry Insight.


Tiffany Montgomery
Print This Article

Burton picks new Korea distributor

By Press Releases
March 24, 2011 10:22 AM

Press Release:

 

Burton Snowboards Grows its Presence in Korea with LG Fashion Partnership

 

BURLINGTON, VT (March 24, 2011) Burton Snowboards is pleased to announce that LG Fashion, Korea’s leading fashion company, will officially become Burton’s new distributor in Korea. In addition, the two companies have signed a licensing agreement that allows LG Fashion to design and distribute lifestyle streetwear in Korea under the Burton brand name.

 

To celebrate the new partnership, LG Fashion invited Burton Snowboards’ Co-Owner Donna Carpenter to a ceremony in Seoul this week where executives from the two companies officially signed the agreement.

 

“It is a true honor for me to be in Korea to personally sign our new partnership agreement with LG Fashion,” said Donna.

 

“With dozens of winter resorts and a snowy climate, Korea is a very important market for us, and we’ve always wanted to enhance Burton’s presence here. Now that we have such a reputable and established partner as LG Fashion, we can take Burton to a whole new level in the Korean marketplace.”

 

Once the partnership goes into effect, LG Fashion will distribute all Burton, RED, anon, Gravis and Analog products in Korea and will also service all Burton authorized dealers in the region.

 

In addition, LG Fashion will collaborate with Burton on creating a new, Burton-branded apparel and accessories line exclusively for the Korean market. LG Fashion will also work with Burton to establish new retail partners and flagship stores in Korea.

 

The partnership between Burton Snowboards and LG Fashion officially takes effect on April 1, 2011.

 

For more information on Burton Snowboards, visit www.burton.com

For more information on LG Fashion, visit www.lgfashion.co.kr/osfront/engl10indx.jsp

 

About Burton

In 1977, Jake Burton Carpenter founded Burton Snowboards out of his Vermont barn. Since then, Burton has fueled the growth of snowboarding worldwide through its groundbreaking product lines, its team of top snowboarders and its grassroots efforts to get the sport accepted at resorts.

 

In 1996, Burton began growing its family of brands to include boardsports and apparel brands. Privately held and owned by Jake, Burton’s headquarters are in Burlington, Vermont with offices in California, Austria, Japan and Australia.

 

Follow our line at facebook.com/burtonsnowboards and twitter.com/burtonsnowboard

 

 

Emails for Small Business with Constant Contact

 

 

 


Articles You Might Have Missed