AGENDA: GroupY's Emerge brand-building conference returns on Jan. 6.
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Details on Industry Insight.
Auckland, New Zealand – Sitka is excited to announce they will be opening a flagship store in New Zealand on January 15 of 2011. The 1,500 square foot store will be located at 6 Osborne St. in Newmarket in Auckland.
The store will be the third flagship opened by Sitka and will be managed by New Zealand local, Andrew Howson. Sitka has already attracted people from the area to join the Sitka family and have worked out sponsorship agreements with the band Tahuna Breaks and surfers, Blake Meyers and Nicola Colson-Kolster.
The interior of the new retail location will be furnished with vintage furniture, don a living green wall and host a coffee bar. In traditional Sitka-style, the store fixtures will primarily be made of refurbished wood and will display the full Sitka clothing, surfboard and skateboard collection. The store concept was designed by owners, Rene Gauthier and Andrew Paine, and manager, Howson.
Sitka will host a soft opening party this Saturday after their first day open for business. They invite everyone down to check out the shop and enjoy some refreshments from 5 pm on.
More information on the grand opening will be made available closer to the opening.
About SITKA Surfboard Corp.
SITKA was born from the West Coast of Canada where the mighty Sitka Spruce calls home. Like the Sitka Spruce gravitates to the ocean and flourishes, so too does the SITKA brand. They are a brand of like-minded individuals that are inspired by the ocean and it’s surrounding environment. SITKA collaborates with artists, surfers, skaters and all those that share the same passions to produce an active lifestyle brand that is true to their roots. The majority of their garments are produced with organic cottons and a selection are produced with bamboo as sustainability and fair-practice are two of the cornerstones of their business beliefs.