Sponsors
Billabong ▼ -0.020 | PPR ▲ +0.65 | American Apparel ▼ -0.050 | The Buckle ▲ +0.68 | Columbia ▲ +1.08 | Deckers Outdoor ▲ +0.80 | Dicks ▲ +0.96 | Foot Locker ▲ +1.38 | Genesco ▲ +0.67 | Iconix Brand Group ▲ +0.75 | Jarden Corp ▲ +0.82 | Nordstrom ▲ +0.01 | Luxottica ▲ +0.04 | Nike ▲ +1.21 | Pacific Sunwear ▼ -0.07 | Skullcandy ▲ +0.31 | Sport Chalet - 0 | Urban Outfitters ▲ +0.32 | VF Corp ▲ +0.81 | Quiksilver ▲ +0.02 | Zumiez ▲ +0.76 | Macys ▲ +0.51 | Tillys ▲ +0.87 |
Ticker Sponsor
Professional Services
Friedman Stroffe & Gerard, P.C.

FSG’s Action Sports Practice Group provides legal services to the action sports industry. Our clients include surfers, skiers, snowboarders and skaters, as well as sponsors and leading apparel companies. Our attorneys serve in positions with industry organizations such as the Association of Surfing Professionals. We know your business and can provide full-service legal solutions to meet your organizational needs.

More Professional Services...
Readers Say
It pertains to my business
It pertains to my business

I’m an avid reader of Shop-Eat-Surf because it’s really the only online newsletter that I have found that is not only industry related, but also because it’s not so “guy-centric.” I find that a lot of the information I read on the site pertains to my business (as a swimwear designer) and keeps me up to date on what other companies and other women in the industry in general are doing which is not only inspiring but also helps me gauge the future direction of my business as well.

I feel privileged to read the Executive Edition because I know I am getting insider industry information before it hits the mainstream media channels. And it’s always good to know what my friends are up to in the industry.

- By Monica Wise, Founder, L*Space
Keeps me in the loop
Keeps me in the loop

Being an Executive Edition member allows me to not miss a beat when it comes to the Industry business news. Definitely keeps me in the loop plus goes great with my morning joe.

- By Tony Perez, Surfer and Surfing magazines
Industry Insight

MOSS ADAMS CAPITAL: Apparel and foowear market monitor highlights notable deals, stock prices and results.

Details on Industry Insight.


Tiffany Montgomery
Print This Article

Report and photos from SIA floor

By Tiffany Montgomery
January 28, 2011 7:35 AM

SIA got off to a busy start Thursday, and the strong snow season currently underway made for a convention center filled with upbeat retailers and manufacturers.

 

Attendees seemed to have adjusted to the show’s new home in Denver, and I did not hear the same wistful comments about wishing the show was still in Vegas that I heard so much last year.

 

I saw West Coast retailers in attendance, including Ron Abdel from Jack’s in Huntington Beach, Josh Hansen from Hansen’s in Encinitas, Duke Edukas from Surfside Sports in Costa Mesa and John Chapman of Porters in Lake Tahoe.

 

Several brands also told me their Canadian reps were booked solid with appointments.

 

Smith Optics President Ned Post said Thursday was the busiest first day he’s ever seen in the 17 years he’s been coming to the show.

 

Smith doubled its booth space this year because of its booming helmet business. Both booths were jammed every time I walked by Thursday.

 

“There’s a great vibe,” Ned said. “It’s been a terrific year, which makes for very positive attitudes.”

 

David Currier, Smith’s General Manager of the International Division who also oversees sales in the middle region of the U.S., said his reps are book solid into Saturday afternoon with some appointments spilling into Sunday.

 

He also said it seems that more retailers are sticking around this year for the demo days.

 

A year ago without the attendance of many key West Coast retailers, attending SIA was not a priority for Quiksilver EVP Tom Holbrook, he said.

 

But this year, more came, so Tom made the trip. He said the energy on the floor Thursday reminded him of the early days of SIA.

 

“I honestly think (SIA) has done a really good job," he said.

 

Our photos from the floor on Day 1 are in our slideshow at the top of this story.

 


More on: SIA

Articles You Might Have Missed