Sponsors
Billabong ▲ +0.015 | PPR ▲ +2.15 | American Apparel ▲ +0.072 | The Buckle ▲ +0.25 | Columbia ▼ -1.54 | Deckers Outdoor ▼ -0.25 | Dicks ▼ -0.65 | Foot Locker ▲ +0.41 | Genesco ▲ +0.33 | Iconix Brand Group ▲ +0.17 | Jarden Corp ▲ +0.11 | Nordstrom ▲ +0.14 | Luxottica ▲ +0.23 | Nike ▼ -0.71 | Pacific Sunwear ▲ +0.14 | Skullcandy ▼ -0.01 | Sport Chalet ▼ -0.03 | Urban Outfitters ▲ +0.14 | VF Corp ▼ -0.40 | Quiksilver ▼ -0.07 | Zumiez ▲ +0.01 | Macys ▼ -0.07 | Tillys ▲ +0.09 |
Ticker Sponsor
Readers Say
The one, undisputed leader
The one, undisputed leader

It is common knowledge in our industry that there is one undisputed leader in reporting on the topics, businesses and trends that impact all of us the most, and it is shop-eat-surf.com. Their access to those who make our industry happen is second to none, and we value not only the content of their reporting but the editorial thought on what it all means both in the present as well as the future. If we were asked to give a rating, it would be five out of five stars.

- By Craig Levra, CEO, Sport Chalet
In touch with our business
In touch with our business

If you're not plugged into Shop-Eat-Surf.com daily, you're out of touch with our business!

- By Peter "PT" Townend, The ActivEmpire
New Industry Insight

Shorebreak Hotel as a venue for industry events. Cinematographer Louie Schwartzberg's "Moving Art Retreat" in June at Turtle Bay Resort. Details on Industry Insight.


Tiffany Montgomery
Print This Article

DC Shoes to sponsor AMA Arenacross

By Press Releases
January 04, 2011 6:39 AM

 

Feld Motor Sports® announced today that Huntington Beach, Calif., based action sports company DC Shoes inked a three year deal as the official and exclusive footwear sponsor of the AMA Arenacross Series which begins January 8, 2011 at the BOK Center in Tulsa, Okla.

 

DC Shoes has been involved with endorsement deals with some of the sport’s legends, including AMA Supercross champions Jeremy McGrath, Ricky Carmichael and Jeff Emig. The partnership between DC and the AMA Arenacross Series is the action sports apparel and footwear company’s first sponsorship of the world’s most intimate form of racing. DC will have an on-site presence at the lives events in country’s most popular arenas, enhancing brand awareness and further exposing the already popular footwear and apparel collections to an even greater audience.

 

“We’re proud to be supporting the Arenacross Series,” said Nate Hawley, DC’s Moto Team Manager. “This series gives riders, such as DC flow team rider Mitch Alcorn, a great platform to race before they enter Supercross and we’re looking forward watching what develops this season.”

 

“We are excited to bring DC on board as the official and exclusive footwear sponsor for the AMA Arenacross series,” said Jayme Dalsing, director of arenacross. “The Arenacross series is an excellent platform for DC to channel their widely-popular footwear line as well as their brand as a whole.”

 

For more information on the AMA Arenacross Series, please log on to www.Arenacross.com. For all media requests, please contact Denny Hartwig dhartwig@feldinc.com or 630-566-6305.

 

Never miss out on the latest news! Follow the AMA Arenacross Series on Facebook and Twitter! Log on to http://www.facebook.com/AMAarenacross and http://twitter.com/arenacross today!

 

About DC:

 

Founded by Ken Block and Damon Way in 1993, DC quickly grew to a leader in performance skateboarding shoes and renowned action sports brand. Today DC stands as a global brand whose product line has expanded to include men’s, women’s, and kids’ skateboarding and lifestyle shoes, apparel, snowboards, snowboard boots, outerwear and accessories.

 

As one of the cornerstones of its marketing strategy, DC has built a world-class team of professional skateboarding, snowboarding, surfing, BMX, motocross and rally athletes that exemplify and enhance DC’s brand, develop its signature products, and support its promotional efforts. DC is a subsidiary of Quiksilver, Inc.

 

For more information on DC check out http://www.dcshoes.com and as well as on DC’s Facebook and Twitter pages. (http://www.facebook.com/DC.Shoes and http://twitter.com/dcshoes.)

 

About Feld Motor Sports

 

Feld Motor Sports®, Inc. is the world leader in specialized arena and stadium-based motor sports entertainment. Feld Motor Sports, Inc. productions include Monster Jam®, Monster Energy Supercross, AMA Arenacross Series, Nuclear Cowboyz?, and IHRA® Nitro Jam®. Feld Motor Sports, Inc. is a division of Feld Entertainment, the world’s largest producer of live family entertainment. For more information on Feld Entertainment, visit www.feldentertainment.com.

 


More on: DC Shoes

Articles You Might Have Missed