SIMA & BRA release industry boot camp speakers and seminar topics

Press Release:

Registration materials at www.sima.com/bootcamp.aspx or www.boardretailers.org

SIMA & BRA RELEASE INDUSTRY BOOT CAMP SPEAKERS AND SEMINAR TOPICS

– Early Bird Registration Discount Ends Wednesday, October 20 –

ALISO VIEJO, CALIF. & WRIGHTSVILLE BEACH, N.C. (October 20, 2010) – The Surf Industry Manufacturers Association (SIMA) and the Board Retailers Association (BRA) are proud to announce the seminar topics and speakers for Industry Boot Camp. For the second time in the SIMA Boot Camp series, SIMA will be joining forces with BRA to bring both manufacturers and retailers together for two days of educational seminars, speakers, candid discussions, and valuable networking time.

The event will be held on November 8 - 9, 2010, at the Hyatt Regency Resort and Spa in Huntington Beach, Calif. All levels of employees from any department who would benefit from the panel discussions, seminars and industry networking time are highly encouraged to report for duty!

"In planning out speakers and seminar topics for our Industry Boot Camp summit, SIMA & BRA have endeavored to create a meaningful forum for education and inspiration," says Doug Palladini, SIMA President and Vans' VP of Marketing.

"We want surf industry manufacturers and retailers to gain insight into current issues, as well as those of tomorrow and beyond, and to leave everyone better equipped to succeed in 2011."

Each day will begin at 9:00 A.M. with an Opening Congress where retailers and manufacturers will gather together to hear from a keynote speaker. After the conclusion of the Opening Congress, attendees will have their choice of which three of the six seminars they would like to attend and participate in each of the two days.

There will be two separate seminar rooms happening simultaneously and Boot Camp attendees will have the opportunity to hand pick which seminars would benefit their business the most.

"BRA and SIMA have come together again and expanded on last year's Industry Boot Camp, to provide an expanded two-day program comprised of a wide-range of educational seminars and networking opportunities for both manufacturers and retailers," said Duke Edukas, Co-Chair of the Board Retailers Association and Co-Owner of Surfside Sports.

"Take advantage of this opportunity to learn from leading industry experts addressing a variety of subjects facing our businesses, from lessons in entrepreneurship to marketing and sales and product development."

On page 2: Day 1 seminar topics