Sponsors
Billabong ▼ 0.000 | PPR ▼ -0.15 | American Apparel ▼ -0.018 | The Buckle ▲ +0.37 | Columbia ▲ +0.07 | Deckers Outdoor ▲ +0.80 | Dicks ▲ +0.77 | Foot Locker ▲ +0.39 | Genesco ▲ +1.10 | Iconix Brand Group ▲ +0.76 | Jarden Corp ▼ -0.16 | Nordstrom ▲ +0.57 | Luxottica ▼ -0.03 | Nike ▲ +1.19 | Pacific Sunwear ▼ -0.06 | Skullcandy ▲ +0.11 | Sport Chalet - 0 | Urban Outfitters ▲ +0.63 | VF Corp ▼ -0.29 | Quiksilver ▼ -0.03 | Zumiez ▲ +0.18 | Macys ▲ +0.63 | Tillys ▼ -0.04 |
Professional Services
Friedman Stroffe & Gerard, P.C.

FSG’s Action Sports Practice Group provides legal services to the action sports industry. Our clients include surfers, skiers, snowboarders and skaters, as well as sponsors and leading apparel companies. Our attorneys serve in positions with industry organizations such as the Association of Surfing Professionals. We know your business and can provide full-service legal solutions to meet your organizational needs.

More Professional Services...
Readers Say
Executive Edition rules
Executive Edition rules

“Shop-Eat-Surf” is now officially, the first stop in the morning for industry news. Accurate reporting, no sensationalism, and just the facts. Refreshing support to an incredible industry with a very bright future. Tiffany has cemented her role in the industry....the site is thought provoking, and inspirational. Learning the stories of others is incredibly useful. Great way to connect the retail community with the wholesale and financial, instantly and nationwide. ... And the Executive Edition rules.

- By Bob Hurley, Chairman, Hurley International
Executive Edition is a must have
Executive Edition is a must have

Before Shop-Eat-Surf, there were two sites I paid for premium content on. One is Surfline, the other is the Wall Street Journal. One is about all things surf, the other, the best business content site in the world. Shop-eat-surf is the intersection of those two worlds. Shop-Eat-Surf provides everything from coverage of events, people, brands and trends. However, beyond the Executive Edition "wall" is more meaty analysis and interpretation of financial statements, business models and brand philosophies; why certain brands and companies are succeeding, where others aren't. The Executive Edition is a must have read if the business of surf and action sports are on your radar screen.

- By Jeff Berg, Co-owner, Surfline
Industry Insight

4 reasons for B2B companies to embrace ecomm from NuORDER. Invitation to PROCOPIO's Labor and Employment Law seminar.

Details on Industry Insight.


Tiffany Montgomery
Print This Article

Jeff Moore moves from Vans to become President of Reef

By
September 08, 2010 4:30 PM

Press Release:

MOORE NAMED PRESIDENT OF REEF

Carlsbad, CA – September 8, 2010 – VF Corporation (NYSE: VFC) announced today that Jeff Moore, 44, has been named President of its Reef® brand, based in Carlsbad, California, effective immediately.

Moore joined VF in 2005, most recently serving as Vice President of Sales - Americas for Vans, with responsibility for the U.S., Mexico, Canada and Latin America.

Previously, Moore held sales and management positions at Ambiguous Industries and Stussy.

vf logoHe will report to Eric C. Wiseman, Chairman, President and Chief Executive Officer of VF Corporation.

"Jeff is a proven leader with exceptionally strong business management skills,” Wiseman said.

"Working with a very talented team at our Reef® brand, I am confident that he will continue to drive the brand's momentum."

About VF

VF Corporation is a global leader in branded lifestyle apparel with more than 30 brands, including Wrangler, The North Face, Lee, Vans, Nautica, 7 For All Mankind? Eagle Creek, Eastpak, Ella Moss, JanSport, lucy, John Varvatos, Kipling, Majestic, Napapijri, Red Kap, Reef, Riders and Splendid.

VF Corporation's press releases, annual report and other information can be accessed through the Company's home page, www.vfc.com.

About Reef

Reef is the exotic beach brand with its roots in an authentic surf heritage and a mysterious sensual spirit.

Our purpose is to create innovative, comfortable products through a free-thinking, inspirational and soulful culture.


More on: Vans, Reef, Jeff Moore

Articles You Might Have Missed