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Details on Industry Insight.
Firewire is proud to partner with Taylor Jensen and will release a series of signature longboards designed by Taylor and Dan Mann, one of Firewire’s long time design collaborators.
Arguably one of the most progressive long boarders of his generation and winning numerous titles around the world, Taylor wants to push longboard performance ever higher.
“I'm really excited to be joining Firewire team and working with my longtime friend Dan Mann to create some of the best long boards on the market. For the past few years I have been looking for a way to take long boarding to the next level of performance and I feel that the Firewire technology is the perfect way to do it.
"I really believe in the technology behind Firewire and I feel that by using that technology, Dan's shaping knowledge, and my performance surfing we will be able to create the best performance long boards on the market."
“Once again, following on the heels of Michel Bourez’s recent decision to join Firewire, one of the best surfers in the world has joined our team after experiencing our ‘stock’ technology,” added CEO Mark Price.
“Taylor has been riding our boards on the down low for some time which is a serious endorsement of our tech and Dan’s designs.”
The Firewire Taylor Jensen Series will be released for Holiday 2010 and will include pure performance longboards as well as boards designed for a more balanced approach.
“Firewire believes that refinements to the shape of today's modern surfboard can only produce incremental performance benefits. Exponential improvements in performance can only be achieved through new materials and construction methods which in turn will open up new design opportunities."