AGENDA: GroupY's Emerge brand-building conference returns on Jan. 6.
SURFRIDER: "Protect What You Love" holiday appeal.
MOSS ADAMS: Plan now for tax season.
Details on Industry Insight.
POP CULTURE ICON TO LAUNCH ONE OF A KIND SKATE COMPETITION / ENTERTAINMENT & FAN PARTICIPATION EVENT IN SUMMER, 2010
World renowned skateboarding hero MIKE VALLELY (pronounced VAL-?-lee; also known as MIKE V) has announced the launch of the inaugural “GLORY BOUND SKATEPARK TOUR”, which will hit 24 U.S. cities this summer. The month-long traveling festival, which will feature “a unique mix of skate competition, entertainment, and fan participation like no other event of its kind,” is set to kick off on July 18 in Mesa, Arizona and conclude in Simi Valley, California on August 18.
"This summer I'm returning to doing what it is I do best: annihilate skateparks. It's been five years since my last truly focused skatepark tour but the distance and time has been good,” said MIKE V.
“I feel totally reenergized and intensified and look forward to getting down to ripping it up. Joining me on the road is The Landshark Wheels Team and I couldn't ask for better guys or more ripping skaters to hit the road with. From the legendary Bill Danforth to the high flying Ben Raybourn, this tour is certain to be the best one yet and is not to be missed." The official “GLORY BOUND SKATEPARK TOUR 2010” admat can be viewed now at this location.
Presented by Good Fight Entertainment and brought to you by Landshark Wheels, ShredorDie.com and FUEL TV, “MIKE V’s GLORY BOUND SKATEPARK TOUR” will kick off in each market with a “premium ticketing mentoring session” that will allow a limited number of fans to join MIKE V on his tour bus and gain access to the skating legend for a half hour of bonding and Q&A.
Anyone who witnessed MIKE V on his recent Zumiez promotional tour (which averaged over 1,500 attendees per market) knows that the athlete’s exceptional physical abilities on a skateboard can only be outdone by his unique and deep-seated ability to inspire today’s youth.
After the completion of the mentoring sessions at every stop on the tour, local skate competitions -- billed as “The Best Trick Expression Session” – will begin. Finalists from each competition will be rewarded with the opportunity to skate with MIKE V later in the day and will also be featured on MIKE V’s video blog and his massively popular website (www.mikevallely.com).
Grand prize winners in each city will win coveted sponsor prize packages and one national grand prize winner from the tour will be flown into Los Angeles along with a guest / guardian for MIKE V’s to-be-announced “Skate Rock” festival which will take place in October, 2010.
“The MIKE V Show” will culminate each day’s activities on the “GLORY BOUND SKATEPARK TOUR 2010”. Joining MIKE V on every stop of the traveling festival will be street skating legend “The Nomad” Bill Danforth plus Kristian Svitak, Ben Raybourn and Cyril Jackson.
All throughout the day’s events a professional DJ / Emcee will be on hand to provide a soundtrack of hardcore punk, heavy metal and hard rock “to keep the skaters on fire, the fans energized, and the atmosphere electric.”
Three quarters of the way through the pro skaters’ performance, the local winners will have the opportunity join MIKE V and skate side by side with him and the other pros. Each stop on the tour will wrap with an autograph session involving all the participants and the fans in attendance. To access pre-sale packages, receive news alerts, special content and much more, please visit this location.
* Check out MIKE V’s 2010 highlight reel including some of his movie roles (‘Paul Blart: Mall Cop’ and the record-breaking film ‘The Hangover,’), skating performances and in-store appearances now at this location!
Please turn to page 2 to read Mike V.'s bio, and see the tour schedule.