Sponsors
Billabong ▼ 0.000 | PPR ▼ -7.85 | American Apparel ▼ -0.05 | The Buckle ▼ -0.08 | Columbia ▼ -7.47 | Deckers Outdoor ▲ +5.27 | Dicks ▼ -0.65 | Foot Locker ▼ -1.10 | Genesco ▼ -1.91 | Iconix Brand Group ▲ +0.02 | Jarden Corp ▼ -0.26 | Nordstrom ▼ -0.68 | Luxottica ▲ +0.83 | Nike ▼ -0.88 | Pacific Sunwear ▼ -0.08 | Skullcandy ▼ -0.04 | Sport Chalet ▼ 0.00 | Urban Outfitters ▼ -0.38 | VF Corp ▼ -0.68 | Quiksilver ▼ -0.15 | Zumiez ▼ -1.19 | Macys ▼ -0.46 | Tillys ▲ +0.08 |
Ticker Sponsor
Readers Say
Since the inception of Executive Edition, I only need 1 stop
Since the inception of Executive Edition, I only need 1 stop

As a retailer in the surf industry for the past 21 years, I have had to use multiple sources to stay informed to the news within surf. Since the inception of the Executive Edition of Shop-Eat-Surf.com, I need only one stop. Thanks for providing such a valuable tool to all of us in the industry. Shop-Eat-Surf is a must read for all of our staff at Maui Nix.

- By George Karamitos, CEO, Maui Nix
Keeps me in the loop
Keeps me in the loop

Being an Executive Edition member allows me to not miss a beat when it comes to the Industry business news. Definitely keeps me in the loop plus goes great with my morning joe.

- By Tony Perez, Surfer and Surfing magazines
Industry Insight

KNOWSHOW: Complete list of exhibit brands and mobile app available.
MOSS ADAMS: Alert! Authorities after 45,000 businesses that didn't file 2012 California corporate taxes.
Details on Industry Insight.


Tiffany Montgomery
Print This Article

ASR's Tompkins on earlier show, Sacred Craft, Crossroads

By Tiffany Montgomery
June 29, 2010 5:20 AM

Today we talk with Andy Tompkins about the action sports business climate, why ASR partnered with the consumer show Sacred Craft and if Crossroads will ever move inside.

How will the upcoming show compare with the show at the same time last year? Will your revenues be up or down from this show?

ASR always reflects the current state of the action sports market and the good news is that most brands and retailers are reporting improved sales compared to this period 2009. That same energy and enthusiasm will manifest at ASR Marketplace.

Last year between ASR and the launch of Class@ASR showcased over 500 brands. This year between the floors of ASR, Class, Crossroads and now Sacred Craft, that number has grown to 750. The additional brand carry will help retailers be even more productive at ASR as they can see complete collections of surf, skate, fashion apparel, footwear, and accessories, and definitive collections of surf and skate hardgoods.

Compared to 2009, the ASR Marketplace event will offer an improved venue to see the products, trends, personalities and opportunities shaping action sports.

What is your take on the business climate given how brands are approaching trade show spending?

CrossroadsIn general the economy, and more importantly consumer spending, seems to be improving compared to last year. This is translating to increased business opportunities for a wide variety of brands. As for trade shows, brands still support the notion that a trade event is the most efficient way to get in front of key retail buyers from across the globe. Most agree that face to face interaction with customers is critical for sustained success and it is difficult to accomplish outside of trade shows. In order to be a part of ASR the industry is adopting a wide variety of exhibit solutions, but in general brands seem to be investing more than last year.

(Above: Crossroads in the Petco Park parking lot. Shop-eat-surf file photo.)

On page 2: Retailer feedback to August show date

Previous 1 2 Next

Articles You Might Have Missed