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Source Interlink Media Names Norb Garrett Senior Vice President, Group Publisher Action Sports & Recreation Group

By
April 05, 2010 6:27 AM

Press Release Source: Source Interlink Media, LLC On Friday April 2, 2010, 1:43 pm EDT

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Source Interlink Media, LLC (“SIM”), a leader in Enthusiast Publishing in both print and online, named veteran media executive Norb Garrett to the post of senior vice president, group publisher of the Action Sports & Recreation Group. This includes all SIM brands within the Action Sports Group, Marine Group, and Home Tech Group. Garrett, 47, will be based in the company’s San Clemente, Calif., office and will report directly to Chris Argentieri, Source Interlink Media’s chief operating officer.

“The SIM team and our outstanding brands will no doubt benefit from the caliber of experience Norb brings to the business and his passion for these titles and the verticals they cover,” said Argentieri. “We are very pleased to welcome him aboard and look to amplify the efforts and opportunities to grow this vibrant group of properties.”

“I’m thrilled to have an opportunity to lead this terrific portfolio of businesses and help them grow,” said Garrett, who most recently served as CEO/publisher of Picket Fence Media, a community media business and who also served as vice president, group publisher/editorial director of Primedia’s Action Sports Group from 2001-2004. “I have a real affinity for these titles and anticipate better leveraging Source Interlink’s superior distribution network while strengthening and building on our core print, online and event platforms.”

Garrett has an impressive career in national media. He recently served as an editorial consultant to Competitor Group directing the relaunch of its flagship title, Competitor magazine, in March 2010. Prior to that, Garrett served as editorial director at Miller Publishing Group (MPG) in Los Angeles, Calif., from 2004-2009, overseeing and directing all editorial, online and new media efforts for Tennis, Smash, Spin, Vibe and Where magazines.

Garrett has also held the position of creative director at EMAP Metro Sports Group, directing the editorial strategies for Sport, NFL Insider and other properties including the Gravity Games. He originally joined Petersen Publishing in 1997 as the editor-in-chief for Sport.

Garrett is a board member of the Western Publishing Association and member of ASME, the American Society of Magazine Editors. A graduate of the University of Maryland’s journalism school, Garrett currently lives in San Clemente, Calif., with his wife and two children.

About Source Interlink, Inc. Companies, Inc.

Source Interlink Companies, Inc. (“Source”), based in Bonita Springs, Florida is a leading publisher of enthusiast titles whose successful brands have been extended to consumer shows, events, online, television, mobile devices and radio. Source is also one of the largest distributors of home entertainment products in the United States. For more information about Source, visit www.sourceinterlink.com.

 

 


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