AGENDA: Pre-registration and lodging specials for Vegas show, Aug. 17-19.
SIA: Cooling down NYC with annual Summer Snowdown media event.
Details on Industry Insight.
Event Set for May 29 at the etnies Skatepark of Lake Forest
April 20, 2010 (Lake Forest, CA) – Today etnies announced the Sheckler Foundation’s first Skate for a Cause event, benefiting the Make-a-Wish Foundation, will be held on May 29 at the etnies Skatepark of Lake Forest. Running from 10 a.m. to 5 p.m., Skate for a Cause will include a demo, three best trick contests and a skateboard carnival village with games and activities.
The total prize purse for the best trick contests is $10,000, with $3,000 for the best trick on tranny, $3,000 on the park’s centerpieces and $4,000 on the stairs, rails and hubbas. Confirmed list of skaters for the best trick contests:
Mike Mo Capaldi
While the best trick contests are happening, the following brands and foundations will have activities to check out in the skateboard carnival village:
Archie’s Ice Cream
Independent Truck Company
Plan B Skateboards
Kids for Wish Kids
The Wasserman Foundation has also partnered with Skate for a Cause by providing resources to benefit Make-a-Wish.
For additional info on Skate for a Cause stay tuned to etnies.com and shecklerfoundation.org.
Established in 1986, etnies is the first skateboarder-owned and operated global action sports footwear and apparel company. etnies not only pushed the envelope by creating the first pro model skate shoe, but it pioneered technological advances and changed the face of skateboard footwear forever.
Today etnies’ vision, led by owner and skateboarder Pierre-Andre Senizergues, is to remain the leading action sports company committed to creating innovative products that provide the most style, comfort and protection possible. etnies stays true to its roots by sponsoring a world class team of skateboarding, surfing, snowboarding, moto x and BMX riders and continues its dedication by giving back to each of these communities. For additional information, visit etnies.com.
About The Sheckler Foundation:
The Sheckler Foundation was founded as an avenue for Ryan Sheckler, his family, friends and business associates to give back to the community and industry that they are so grateful for. It is his ultimate desire to contribute to the many causes that directly benefit and enrich the lives of children.
It is also his desire to support and fund programs that help injured action sports athletes. To achieve these goals, Ryan will use his influence to raise capital. The money raised will be used to fund medical research that focuses on curing childhood disease, spinal cord injuries and enrichment programs for children in underprivileged communities.