Shorebreak Hotel as a venue for industry events. Cinematographer Louie Schwartzberg's "Moving Art Retreat" in June at Turtle Bay Resort. Details on Industry Insight.
Positive news from Zumiez today as the important industry retailer reported a 11.2% increase in February same store sales.
Total sales rose 19.6% to $27.6 million.
Comps were positive in every week of the period.
Week 1: up 11.9%
Week 2: up 8.9%
Week 3: up 12.3%
Week 4: up 11.8%
The average number of transactions increased, suggesting traffic is improving at the mall.
Stores in the Western half of the U.S. reported a 14% increase in same store sales, in the South, same stores sales increased 13% and in the Midwest, comps rose 6%. The only weak territory was the Northeast, where same stores sales declined 2%, which Zumiez believes was due to the snowy weather.
Several categories reported positive same store sales, including men’s, accessories and boys. Hardgoods, footwear and junior’s had a tough month.
The retailer was up against a relatively easy comparision. In February of 2008, same store sales declined 13.4%.
Zumiez operates 377 stores around the country.