Sponsors
Billabong ▼ -0.020 | PPR ▼ -0.80 | American Apparel ▼ 0.000 | The Buckle ▲ +0.10 | Columbia ▲ +1.79 | Deckers Outdoor ▲ +0.23 | Dicks ▼ -0.05 | Foot Locker ▲ +0.55 | Genesco ▲ +0.34 | Iconix Brand Group ▲ +0.45 | Jarden Corp ▲ +0.94 | Nordstrom ▲ +0.59 | Luxottica ▲ +0.97 | Nike ▲ +0.55 | Pacific Sunwear ▲ +0.08 | Skullcandy ▼ -0.04 | Sport Chalet - 0 | Urban Outfitters ▲ +0.01 | VF Corp ▲ +0.48 | Quiksilver ▼ -0.35 | Zumiez ▲ +0.36 | Macys ▲ +0.39 | Tillys ▼ -0.19 |
Ticker Sponsor
Readers Say
It pertains to my business
It pertains to my business

I’m an avid reader of Shop-Eat-Surf because it’s really the only online newsletter that I have found that is not only industry related, but also because it’s not so “guy-centric.” I find that a lot of the information I read on the site pertains to my business (as a swimwear designer) and keeps me up to date on what other companies and other women in the industry in general are doing which is not only inspiring but also helps me gauge the future direction of my business as well.

I feel privileged to read the Executive Edition because I know I am getting insider industry information before it hits the mainstream media channels. And it’s always good to know what my friends are up to in the industry.

- By Monica Wise, Founder, L*Space
Always a good daily read
Always a good daily read

Shop-Eat-Surf creates a good source of timely information about the industry. The site makes all types and size companies feel part of a community where everyone is stoked to hear about other companies successes and ideas. It is always a good daily read.

- By Ted Li, VP of North America, Oakley
Industry Insight

MOSS ADAMS CAPITAL: Apparel and foowear market monitor highlights notable deals, stock prices and results.

Details on Industry Insight.


Tiffany Montgomery
Print This Article

Orange21 to make Margaritaville sunglasses

By Tiffany Montgomery
February 25, 2010 5:25 AM

By TIFFANY MONTGOMERY

Orange21, the parent company of Spy Optic, is partnering with Jimmy Buffet to make sunglasses for his Margaritaville brand, the company announced this morning.

The sunglasses will fit with Margaritaville’s “tropical escape lifestyle” and be available in stores this summer.

The deal marks a continuation of Orange21’s multi-brand strategy. It recently obtained the license to make O’Neill Eyewear.

"Jimmy’s life work continues to touch so many people and has basically defined the notion of FUN for all the right reasons. That's the kind of friends we like to hang with!” Orange21 CEO Stone Douglass said in a statement.

 

 


Articles You Might Have Missed