Sponsors
Billabong ▼ -0.005 | PPR ▲ +2.60 | American Apparel ▼ -0.009 | The Buckle ▲ +0.20 | Columbia ▲ +0.15 | Deckers Outdoor ▼ -1.05 | Dicks ▲ +0.07 | Foot Locker ▼ -0.10 | Genesco ▼ -0.02 | Iconix Brand Group ▼ -1.25 | Jarden Corp ▼ -0.45 | Nordstrom ▼ -0.28 | Luxottica ▼ -0.61 | Nike ▲ +0.28 | Pacific Sunwear ▼ -0.07 | Skullcandy ▲ +0.07 | Sport Chalet - 0 | Urban Outfitters ▼ -0.53 | VF Corp ▼ -0.68 | Quiksilver ▼ -0.09 | Zumiez ▲ +0.97 | Macys ▼ -0.25 | Tillys ▲ +0.23 |
Ticker Sponsor
Readers Say
Useful on a daily basis
Useful on a daily basis

It's well balanced information that is useful on a daily basis. I'm very satisfied with the Executive Edition. I start each day with SES and a big cup of coffee!

- By Tom Ruiz, EVP Sales, Volcom
The one, undisputed leader
The one, undisputed leader

It is common knowledge in our industry that there is one undisputed leader in reporting on the topics, businesses and trends that impact all of us the most, and it is shop-eat-surf.com. Their access to those who make our industry happen is second to none, and we value not only the content of their reporting but the editorial thought on what it all means both in the present as well as the future. If we were asked to give a rating, it would be five out of five stars.

- By Craig Levra, CEO, Sport Chalet
Industry Insight

ROTH CAPITAL PARTNERS: Hosting 27th Growth Stock Conference March 8-11 in Dana Point, Calif.
NUORDER: 8 ways to boost your efficiency every day.
Details on Industry Insight.


Tiffany Montgomery
Print This Article

Orange21 to make Margaritaville sunglasses

By Tiffany Montgomery
February 25, 2010 5:25 AM

By TIFFANY MONTGOMERY

Orange21, the parent company of Spy Optic, is partnering with Jimmy Buffet to make sunglasses for his Margaritaville brand, the company announced this morning.

The sunglasses will fit with Margaritaville’s “tropical escape lifestyle” and be available in stores this summer.

The deal marks a continuation of Orange21’s multi-brand strategy. It recently obtained the license to make O’Neill Eyewear.

"Jimmy’s life work continues to touch so many people and has basically defined the notion of FUN for all the right reasons. That's the kind of friends we like to hang with!” Orange21 CEO Stone Douglass said in a statement.

 

 


Articles You Might Have Missed