Sponsors
Billabong ▼ -0.005 | PPR ▲ +0.80 | American Apparel ▲ +0.07 | The Buckle ▼ -0.99 | Columbia ▼ -0.38 | Deckers Outdoor ▼ -1.94 | Dicks ▼ -0.92 | Foot Locker ▼ -4.02 | Genesco ▼ -3.05 | Iconix Brand Group ▼ -2.52 | Jarden Corp ▼ -0.17 | Nordstrom ▼ -0.42 | Luxottica ▲ +0.45 | Nike ▼ -2.24 | Pacific Sunwear ▼ -0.05 | Skullcandy ▼ -0.04 | Sport Chalet - 0 | Urban Outfitters ▼ -0.15 | VF Corp ▼ -1.17 | Quiksilver ▲ +0.46 | Zumiez ▼ -0.62 | Macys ▼ -1.48 | Tillys ▲ +0.15 |
Ticker Sponsor
Readers Say
Always a good daily read
Always a good daily read

Shop-Eat-Surf creates a good source of timely information about the industry. The site makes all types and size companies feel part of a community where everyone is stoked to hear about other companies successes and ideas. It is always a good daily read.

- By Ted Li, VP of North America, Oakley
The one, undisputed leader
The one, undisputed leader

It is common knowledge in our industry that there is one undisputed leader in reporting on the topics, businesses and trends that impact all of us the most, and it is shop-eat-surf.com. Their access to those who make our industry happen is second to none, and we value not only the content of their reporting but the editorial thought on what it all means both in the present as well as the future. If we were asked to give a rating, it would be five out of five stars.

- By Craig Levra, CEO, Sport Chalet
Industry Insight

AGENDA: GroupY's Emerge brand-building conference returns on Jan. 6.
SURFRIDER: "Protect What You Love" holiday appeal.
MOSS ADAMS: Plan now for tax season.
Details on Industry Insight.


Tiffany Montgomery
Print This Article

Panel explores the inner workings of La Jolla Group tonight

By Tiffany Montgomery
December 10, 2009 7:30 AM

Industry vet Jim Shubin moderates a panel hosted by groupY and FuelTV tonight, on the "inner workings of the La Jolla Group."

Executives from the company and its brands - Rusty, O'Neill Clothing, Lost & Metal Mulisha - are scheduled to discuss:

  • The dynamics of having multiple brands under one roof
  • Developing and designing a collection from A-Z
  • The importance of maximizing athlete relationships to engage & influence brand perception and purchase behavior.
Scheduled speakers include:
  • Bill Bussiere , LJG President & CFO
  • Steve Ward, O'Neill VP of Marketing, All Categories and VP of Sales, O'Neill Men & Boys
  • Michelle Devine, O'Neill VP of Sales, Juniors & Girls
  • Ryan Rush, O'Neill VP Men's M&D
  • Michael Tomson, Design Consultant
  • Ryan Divel, Lost VP Sales & Marketing
  • Ryan Hagy, Metal Mulisha Marketing

After the discussion, guests can mingle and enjoy complimentary drinks and appetizers - and a holiday gift bag at the end of the night.

Registration

$30 at the door (cash only), at the La Jolla Group HQ, 14350 Myford Rd., Irvine, Calif.

Doors open at 6:30 p.m. Appetizers, drinks, beer and wine will be provided.

An added bonus for those who attended the Shop-eat-surf Executive Roundtable on Tuesday: groupY will give you free admission to the La Jolla Group panel discussion.

The panel discussion will begin promptly at 7:30 p.m.

Click here to go to the groupY web site for more information.


Articles You Might Have Missed