Sponsors
Billabong ▼ 0.000 | PPR ▲ +0.45 | American Apparel ▼ -0.005 | The Buckle ▼ -0.01 | Columbia ▼ -0.04 | Deckers Outdoor ▼ -0.19 | Dicks ▲ +0.26 | Foot Locker ▲ +0.62 | Genesco ▲ +0.12 | Iconix Brand Group ▲ +0.06 | Jarden Corp ▲ +0.21 | Nordstrom ▲ +0.39 | Luxottica ▲ +0.57 | Nike ▲ +0.72 | Pacific Sunwear ▼ -0.04 | Skullcandy ▼ -0.01 | Sport Chalet - 0 | Urban Outfitters ▲ +0.38 | VF Corp ▲ +0.09 | Quiksilver ▲ +0.02 | Zumiez ▼ 0.00 | Macys ▲ +0.29 | Tillys ▼ -0.05 |
Ticker Sponsor
Readers Say
The one, undisputed leader
The one, undisputed leader

It is common knowledge in our industry that there is one undisputed leader in reporting on the topics, businesses and trends that impact all of us the most, and it is shop-eat-surf.com. Their access to those who make our industry happen is second to none, and we value not only the content of their reporting but the editorial thought on what it all means both in the present as well as the future. If we were asked to give a rating, it would be five out of five stars.

- By Craig Levra, CEO, Sport Chalet
Always a good daily read
Always a good daily read

Shop-Eat-Surf creates a good source of timely information about the industry. The site makes all types and size companies feel part of a community where everyone is stoked to hear about other companies successes and ideas. It is always a good daily read.

- By Ted Li, VP of North America, Oakley
Industry Insight

AGENDA: Dec. 30 deadline to pre-register for Jan. 5-6 Long Beach trade show.
CIT TRADE FINANCE: Middle-market retailers cautiously optimistic for holiday.
Details on Industry Insight.


Tiffany Montgomery
Print This Article

Designer labels fight back against department store discounts

By Tiffany Montgomery
April 20, 2009 6:00 AM

I saw in interesting story about designer labels fighting back about deep department store discounts that took place last fall and holiday.

A lot of the same discounting issues bubbled up in the action sports industry as stores looked to move inventory after consumer spending came to a halt.

The Wall Street Journal story said some designers, including Eileen Fisher, are even pushing to rent space in department stores to have better control of pricing. At a minimum, Fisher wants stores to mark down only poor sellers quickly, leaving strong sellers at full price even when new inventory arrives. To lessen her company's dependence on department stores, it is opening more of its own boutiques.

Many brands are also demanding to be left out of department store sales all together. "All of our brands are taking great care to ensure that what happened in November will not happen again," Paola Milani, a spokeswoman for the Gucci Group, told the WSJ.

Some brands have been successful controlling their presentation and prices in department stores. Louis Vuitton goods sold at Saks Fifth Avenue or Neiman Marcus are sold by salesmen employed by Vuitton in space that is leased by the company, the WSJ said.

It will be interesting to see if any similar ideas develop in the action sports industry as the recession changes the playing field.

 


Articles You Might Have Missed