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Executive Edition is a must have

Before Shop-Eat-Surf, there were two sites I paid for premium content on. One is Surfline, the other is the Wall Street Journal. One is about all things surf, the other, the best business content site in the world. Shop-eat-surf is the intersection of those two worlds. Shop-Eat-Surf provides everything from coverage of events, people, brands and trends. However, beyond the Executive Edition "wall" is more meaty analysis and interpretation of financial statements, business models and brand philosophies; why certain brands and companies are succeeding, where others aren't. The Executive Edition is a must have read if the business of surf and action sports are on your radar screen.

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I require all our executives to read it

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Tiffany Montgomery
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Firewire not impacted by Perrin bankruptcy

By Tiffany Montgomery
March 04, 2009 5:55 AM

News surfaced out of Australia this week that Matthew Perrin filed for bankruptcy. Perrin, a former Billabong CEO, is a lead investor in surfboard maker Firewire. Firewire CEO Mark Price said his company is not impacted by Perrin's personal financial issues. Firewire is self-funded at this stage and uses Wells Fargo as a factor, Price said.

Press release: 

Firewire not Impacted by Investors Personal Bankruptcy.

Firewire was saddened to learn that Matthew Perrin, one of the companies lead
investors over the past 3 years, had filed for bankruptcy protection in Australia due to
real estate and other business dealings unrelated to Firewire.

"Matthew's commitment was one of the foundations on which Firewire was built", said
Firewire CEO Mark Price, "and he along with our other lead investors, combined with
our innovative product and Taj's success, have allowed Firewire to develop into a
globally recognized surfboard brand in a relatively short space of time".

Heading into its 3rd full year of operations, Firewire continues to gain market share and
die hard converts to the companies innovative technology, the most recent of which,
Rapid-fire, combines bamboo deck skins with internal carbon rods to control flex
properties.

"Our business is by no means immune to global market conditions", continued Price,
"but with a highly differentiated product and exceptionally clean distribution, we believe
that Firewire is well positioned for today's market conditions and for the future".

 


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