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TAYLOR DIGITAL: Website tools to increase sales. SURFRIDER: Rise Above Plastics campaign.

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Tiffany Montgomery
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Photos from Liquid Nation fundraiser

By Tiffany Montgomery
September 08, 2008 5:41 AM

People crowded into Fernando and Vicky Aguerre's ocean front home in La Jolla Friday night for the Liquid Nation party and auction.

The event raised an estimated $230,000 for the SIMA Humanitarian Fund, which will donate proceeds to 14 surf-related social and humanitarian non-profit organizations that work in areas such as spinal cord injuries, breast cancer education, malaria prevention, at-risk youth, mental health and autism.

Dave JenkinsDr. Dave Jenkins received the first ever SIMA Humanitarian of the year award at the event. Dr. Dave, left, is the CEO and inspiration behind SurfAid International and is well known for his work with the Mentawai people

 

 

 

 

Here are some other photos from the night:

Special Greeting for GuestsA special greeting for guests.

 


Qucksilver CEO Bob McKnight with Kimberly Maki, the fiancée of Michael Tomson.Quiksilver CEO Bob McKnight with Kimberly Maki,
the fiancée of Michael Tomson.

 

Santiago Aguerre, the cofounder of Reef who started Liquid NationSantiago Aguerre, the cofounder of
Reef who started Liquid Nation,
discusses how he got the
idea for the party and fundraiser.

 

Jesse Faen of Insight, Rochelle Ballard, and Frank Scura of ASECL to R: Jesse Faen of Insight, professional surfer
Rochelle Ballard, and Frank Scura of ASEC.

 

Fernando AguerreFernando Aguerre gets the auction
started. "It's time to make
the plastic dance!" he said.

 

Chad DiNenna, co-founder of Nixon, with wife Paola Incisa. Chad DiNenna, co-founder of Nixon,
with wife Paola Incisa.

 

Candy HarrisCandy Harris, brand director
of Billabong Girls.

 

Peter Vesey, CJ OlivaresFuel TV VP of National Sales Peter Vesey, left, with
Fuel TV General Manager CJ Olivares.

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