Sponsors
Billabong ▲ +0.005 | PPR ▼ -1.10 | American Apparel ▼ -0.023 | The Buckle ▼ 0.00 | Columbia ▲ +0.73 | Deckers Outdoor ▼ -0.56 | Dicks ▼ -0.25 | Foot Locker ▲ +0.14 | Genesco ▲ +0.36 | Iconix Brand Group ▼ 0.00 | Jarden Corp ▼ -0.97 | Nordstrom ▼ -0.33 | Luxottica ▲ +0.48 | Nike ▼ -0.16 | Pacific Sunwear ▼ -0.04 | Skullcandy ▼ -0.03 | Sport Chalet - 0 | Urban Outfitters ▼ -0.49 | VF Corp ▼ -0.21 | Quiksilver ▼ -0.04 | Zumiez ▲ +0.28 | Macys ▼ -0.43 | Tillys ▲ +0.46 |
Ticker Sponsor
Readers Say
It pertains to my business
It pertains to my business

I’m an avid reader of Shop-Eat-Surf because it’s really the only online newsletter that I have found that is not only industry related, but also because it’s not so “guy-centric.” I find that a lot of the information I read on the site pertains to my business (as a swimwear designer) and keeps me up to date on what other companies and other women in the industry in general are doing which is not only inspiring but also helps me gauge the future direction of my business as well.

I feel privileged to read the Executive Edition because I know I am getting insider industry information before it hits the mainstream media channels. And it’s always good to know what my friends are up to in the industry.

- By Monica Wise, Founder, L*Space
The most up-to-date information
The most up-to-date information

“Shop-Eat-Surf is a great source for the most up to date information of what is going on in our industry. I always enjoy reading the articles and appreciate the effort from Tiffany and her team."

- By Richard Woolcott, CEO and Founder, Volcom
Industry Insight

SHACC: Trailblazers in Women's surfing exhibit opens April 25.
ROTH CAPITAL PARTNERS: Zumiez comps exceed estimates.

Details on Industry Insight.


Tiffany Montgomery
Print This Article

D from Coastal Edge reacts to BRA summit

By Tiffany Montgomery
May 05, 2008 7:20 AM

I asked Deepak "D" Nachnani to tell me the top things he learned at the BRA Summit in Puerto Rico. He and his wife, Stephanie, own Coastal Edge, an eight-store chain in Virginia.


Here's what D had to say in his email

 

  • "I loved Dick Baker's speech. He reaffirmed a lot of my own beliefs. I agree with him that it is very important in these economic times that we, as specialty retailers, remain calm and strategically focus on consistently working and growing the partnerships with our brands. They have the ability to market and convey the story of our industry. Through this cooperative effort between retailers and brands we will be able to tell the story of our industry better than competitors like Hollister.
  • I agree with Dick that we as specialty retailers need to work on our business as well as in our business. We need to reinvent and evolve our shopping experience to a new level for our customers.
  • I also loved what Vipe (Desai) stated about the importance of branding our image around our industry's brands and telling the best story we can to our customers. I believe that those retailers and vendors that tell the best story to their customers will win in the future.

Articles You Might Have Missed