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Tiffany Montgomery
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Hollister same store sales drop 16 percent

Hollister same store sales
By Tiffany Montgomery
April 10, 2008 7:05 AM

Hollister's parent company Abercrombie & Fitch recorded a 10 percent decline in same-store sales company wide. Here's the breakdown by chain.

Hollister


Same-store sales: down 16 percent

Guys: down high-single digit

Girls: down high teens


Abercrombie & Fitch


Same-store sales: down 2 percent

Guys: up mid-single digit

Girls: down high-single digit


Abercrombie


Same-store sales: down 14 percent

Guys: down high-single digit

Girls: down mid teens


Ruehl


Same-store sales: down 21 percent

Guys: down low single-digit

Girls: down low 30s


Category performance company-wide


Guys strong: fleece tops, fragrance

Guys weak: shorts, graphic Ts


Girls strong: fleece, jeans

Girls weak: knit tops, skirts, shorts


Regions


Strong: North Atlantic, Southwest

Weak: Midwest, South

 


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