Shorebreak Hotel as a venue for industry events. Cinematographer Louie Schwartzberg's "Moving Art Retreat" in June at Turtle Bay Resort. Details on Industry Insight.
"We could go vertical," he said. "We could get some venture capital. It's a little far fetched, but...if (brands) want to compete with us directly, maybe it's time to compete with them. We know enough to do it."
The panel also discussed:
The panel included Bruce Cromartie (middle) of BC Surf & Sport, who operates 16 stores in six states and Mikke Pierson (right) of ZJ Boarding House in Santa Monica.
One big concern Bruce mentioned: the slowdown in the skate shoe market. He said Nike's popularity is important to anybody who sells skate shoes but also an issue because it's not such a good thing to have one brand be such a big sales driver.
"It's nice to have depth," he said.
The more established skate brands have more of a "stale feel" in the market right now, Bruce said.