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Ambiguous: Now in 100 PacSun doors

Frank Delgadillo, founder and
Frank Delgadillo, founder and president of Ambiguous.
By Tiffany Montgomery
January 26, 2008 4:47 PM

Ambiguous is starting to expand in major accounts like PacSun and Zumiez and president Frank Delgadillo envisions widening distribution in the next few years.


"I'm ready to open up distribution a little bit," he said when I talked to him at Agenda. "It will give us more money to do more things."


Frank said PacSun was interested in going all doors with Ambiguous but he wants to wait a bit for that. Currently, Ambiguous is in 100 doors, he said.


I want to let it naturally happen," Frank said. "I'm not ready to bomb yet." He wants to be sure the company doesn't get over its head meeting such large orders.


Frank is headed to Japan soon, where he gets much of his fashion inspiration, and he's bringing his design team with him, he said.


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