Sponsors
Billabong ▲ +0.020 | PPR ▲ +1.55 | American Apparel ▲ +0.001 | The Buckle ▲ +0.41 | Columbia ▲ +0.28 | Deckers Outdoor ▼ -0.79 | Dicks ▲ +1.05 | Foot Locker ▲ +0.17 | Genesco ▼ -0.28 | Iconix Brand Group ▼ -0.09 | Jarden Corp ▼ -0.89 | Nordstrom ▲ +1.07 | Luxottica ▼ -0.09 | Nike ▼ -0.25 | Pacific Sunwear ▼ -0.02 | Skullcandy ▼ -0.35 | Sport Chalet ▼ -0.05 | Urban Outfitters ▲ +0.07 | VF Corp ▲ +0.52 | Quiksilver ▼ -0.15 | Zumiez ▼ -0.03 | Macys ▲ +0.60 | Tillys ▼ -0.16 |
Ticker Sponsor
Readers Say
In touch with our business
In touch with our business

If you're not plugged into Shop-Eat-Surf.com daily, you're out of touch with our business!

- By Peter "PT" Townend, The ActivEmpire
Keeps me in the loop
Keeps me in the loop

Being an Executive Edition member allows me to not miss a beat when it comes to the Industry business news. Definitely keeps me in the loop plus goes great with my morning joe.

- By Tony Perez, Surfer and Surfing magazines
New Industry Insight

Shorebreak Hotel as a venue for industry events. Cinematographer Louie Schwartzberg's "Moving Art Retreat" in June at Turtle Bay Resort. Details on Industry Insight.


Tiffany Montgomery
Print This Article

Billabong acquires Australia’s Tigerlily

By
December 07, 2007 2:18 PM

Here's the press release from Australia:


Gold Coast, 7 December 2007: Billabong International Limited has today reached agreement to acquire Australia's Tigerlily swimwear and apparel business from founder Jodhi Meares.


Billabong International Limited chief executive officer Derek O'Neill said Tigerlily represents the Billabong Group's first acquisition focusing exclusively on the girls market.


"We have been seeking to expand our girls business and Tigerlily, with its accent on swim, is very complementary to our Billabong Girls brand," said Mr O'Neill.


"It is a brand with a strong profile and market acceptance."


"We plan to retain its immediate focus on the Australian market and, over time, we will explore opportunities in other territories."


Ms Meares said the sale would help Tigerlily fast-track its domestic growth, with Billabong providing the necessary support to enable the brand to realize its vision.


"I've admired the Billabong business for many years and I'm continually drawn to the fact that it is a company built around a lifestyle," she said.


"It is a philosophy that I've been mindful of in the growth of Tigerlily so it's an entirely appropriate fit."


Ms Meares is remaining with the business in an active creative role.


Tigerlily is expected to contribute less than 1% of Group sales in its first full year in the Billabong Group. The acquisition is expected to be earnings per share positive in

its first full year in the Group.


Articles You Might Have Missed