Sponsors
Billabong ▼ -0.005 | PPR ▲ +0.30 | American Apparel ▼ -0.047 | The Buckle ▲ +0.32 | Columbia ▲ +0.30 | Deckers Outdoor ▼ -0.61 | Dicks ▼ -0.03 | Foot Locker ▲ +0.43 | Genesco ▲ +0.25 | Iconix Brand Group ▼ -0.12 | Jarden Corp ▼ -0.06 | Nordstrom ▲ +0.23 | Luxottica ▲ +0.31 | Nike ▲ +0.09 | Pacific Sunwear ▲ +0.01 | Skullcandy ▼ -0.16 | Sport Chalet ▼ 0.00 | Urban Outfitters ▲ +0.10 | VF Corp ▲ +0.49 | Quiksilver ▼ -0.05 | Zumiez ▲ +0.15 | Macys ▲ +0.38 | Tillys ▼ -0.04 |
Ticker Sponsor
Readers Say
It pertains to my business
It pertains to my business

I’m an avid reader of Shop-Eat-Surf because it’s really the only online newsletter that I have found that is not only industry related, but also because it’s not so “guy-centric.” I find that a lot of the information I read on the site pertains to my business (as a swimwear designer) and keeps me up to date on what other companies and other women in the industry in general are doing which is not only inspiring but also helps me gauge the future direction of my business as well.

I feel privileged to read the Executive Edition because I know I am getting insider industry information before it hits the mainstream media channels. And it’s always good to know what my friends are up to in the industry.

- By Monica Wise, Founder, L*Space
Useful on a daily basis
Useful on a daily basis

It's well balanced information that is useful on a daily basis. I'm very satisfied with the Executive Edition. I start each day with SES and a big cup of coffee!

- By Tom Ruiz, EVP Sales, Volcom
New Industry Insight

Shorebreak Hotel as a venue for industry events. Cinematographer Louie Schwartzberg's "Moving Art Retreat" in June at Turtle Bay Resort. Details on Industry Insight.


Tiffany Montgomery
Print This Article

Drum roll: New Whole Foods opens today

By Tiffany Montgomery
August 29, 2007 6:16 AM

Here's my advice: Go there, it's awesome!


I got two sneak peaks of the new 60,000-square-foot Whole Foods Market at The District in Tustin before it opened. The place is amazing. It's a shrine to food, and will appeal to gourmet cooks and to the health conscious.


I'm a sucker for Whole Foods, I must admit. I love how they do all the editing for you. The sell nothing with artificial preservatives, colors, flavors, sweeteners and hydrogenated fats.


Whole Foods TustinChocolate bar at the new Whole Foods in Tustin

Lots of health food stores do the same, but what elevates Whole Foods in my mind is the high-quality, fresh products they carry that serious foodies can love. And I'm not even a foodie!


Will I shop there all the time? Doubt it, because it's pretty expensive. You know the "Whole paycheck" joke I'm sure. But in the new store, they have more space for the company's "value" 365 line, which is pretty reasonable. There's everything from 365 shampoo to 365 olive oil. I can see making the trek a couple of times a month to stock up on good stuff.


The new store is also a great place to grab some takeout or even sit, sip wine and hang out.

 

wholefoodsoc2Cheeses at the new Whole Foods in Tustin

 

Here are some highlights: gelato and pudding bar, tapas bar, tea bar, a vegetable grilling station, pasta bar, taqueria with fresh baked tortillas, smoked meats and seafood, several hot food bars and pizzas, sushi and noodle bowls made to order. You can order a glass of wine or draft beer to drink with your food. Oh, and they have free WiFi.


Seriously, I'm not even doing it justice. Go see for yourself. It's worth the drive, I promise. Only big down side: It's in The District, which is poorly designed and hard to navigate.


Whole Foods Market

2847 Park Avenue, Tustin

At Barranca Parkway and Jamboree Road

 

 


Articles You Might Have Missed